PT Asha Solusindo

All good things become better with time. So has ASHA. We come with a rich history and heritage of expertise in fieldwork services. Since its inception in 2007, we have supported market research firms by offering solutions to increase their productivity. Now we are going a step ahead.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Secondary research.
  • Standalone piecemeal support research services.
Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: recruitment.

Including any preceding tasks leading up to this service level.

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Item ID: IDN03WRA Category: Tags: ,


Along with its fieldwork services, Asha will also offer research agencies the end-to-end support required in all its stages – from data collection, survey programming, data visualization, data analysis, sample management, charting, data processing & open-ended coding to data warehousing, advanced modeling & reporting services.

Asha now has the ability to provide full research services as well.We are based in Jakarta,and the equipped to manage research projects across indonesia.

Quantitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Questionnaire designing.
  • Sample plan development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field dox/OE responses.
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.
Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Computer aided telephone interviewing (CATI).
  • Interactive voice response (IVR).
  • Mystery shopping – physical visits.
  • Mystery shopping – telephone calling.
  • Multi session surveys (e.g. diaries, HUTs).
  • Retail audits.
  • Retail observations.
  • Shop tests.
  • Retail census.

Qualitative Research

In-house Consulting Capabilities

  • Guide and screener development.
  • Summary reporting.
  • Full reporting.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.*
  • Translation of guide and screener.
  • Venue, hospitality and equipment.
  • Simultaneous translation to English.
  • English transcripts.

* Outsourced.

Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Online indepth interviews.
  • Telephone indepth interviews.
  • Home based observations (e.g. ethnographic studies).
  • Retail based observations (e.g. shopping accompaniment).

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Semi-finished product (component) manufacturers.
  • Raw material producers.
  • Industry experts, professionals, specialists, industry observers.
  • Government officials.
Secondary Research Methods

  • Online.
  • Offline.
Research Products/Specialisations

  • Omnibus.
  • Panel.
Direct Field Resources

  • Indonesia.
  • Malaysia.
  • Philippines
  • Singapore.
  • Thailand.
  • Vietnam.
Standalone Piecemeal Research Services

  • Translation of field documents and responses to open ended questions.
  • Programming and (if relevant) hosting questionnaire.
  • Data tabulations.
  • Advanced statistical analyses.
  • Full reporting.


  • Translation of DG and screener.
  • Simultaneous translation.
  • English transcripts.
  • Venue with hospitality and equipment.
  • Web streaming.
  • Summary reporting.
Geographical Coverage Panels
Consumer Panel

  • Indonesia.
  • Malaysia.
  • Philippines
  • Singapore.
  • Thailand.
  • Vietnam.
B2B Panel

  • None.
Healthcare Panel

  • Indonesia.
  • Malaysia.
  • Philippines
  • Singapore.
  • Thailand.
  • Vietnam.
Excluded Industry Sectors

  • None.

Summary Info

Member type:

Geographical coverage:

Service types:

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Resident operations:

Year founded:

Joined WRA in:

Full time staff in listed country:

In-house resident facilities (this listing):



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