Professional Associations

Below a list of professional associations and accreditation bodies relating to the market research industry across the globe.

 LocaleNameAcroynym
WorldwideWorld Association of Opinion and Marketing ResearchESOMAR
WorldwideInternational Mystery Shopping AllianceIMSA
WorldwideISO 9000:2000/ISO 20252ISO
WorldwideMobile Marketing Research AssociationMMRA
WorldwideMystery Shopper Providers AssociationMSPA
WorldwideThe Research AllianceTRA
WorldwideWorld Association for Public Opinion ResearchWAPOR
WorldwideWorld Research AllianceWRA
EuropeBusiness Information GroupBIG
EuropeEuropean Federation of MR AssociationsEFAMRO
EuropeEuropean Media Research OrganisationsEMRO
EuropeEuropean Pharmaceutical Market Research AssociationEphMRA
EuropeInternational Research InstitutesIRIS
EuropeAlliance of International Market Research InstitutesAIMRI
AfricaAfrican Market Research AssociationAMRA
ArgentinaSociedad Argentina de Investigadores de Marketing y OpiniónSAIMO
AustraliaThe Association of Market and Social Research OrganisationsAMSRO
AustraliaAustralian Market & Social Research SocietyAMSRS
AustriaVerband der Marktforscher OsterreichVMO
BangladeshBangladesh Marketing and Social Research SocietyBMSRS
BelgiumBelgian Association for Quantitative and Qualitative Marketing ResearchBAQMaR
BelgiumBelgian Federation of Market Research InstitutesFEBELMAR
BrazilAssociação Brasileira de Empresas de PesquisaABEP
BrazilSociedade Brasileira de Pesquisa de MercadoASBPM
BulgariaBulgarian Association of Marketing and Opinion ResearchersBAMOR
CanadaCanadian Research Insights Council (formerly MRIA)CRIC
ChileAsociación de Investigadores de MercadoAIM
ChinaCMRA China Marketing Research AssociationCMRA
ColombiaAsociación Colombiana de Investigación de MediosACIM
CroatiaCroatian Marketing AssociationCROMAR
Czech RepublicCzech Institute of MarketingCIMA
Czech RepublicAssociation of Marketing Research AgenciesSIMAR
DenmarkDanish Marketing AssociationDM
FinlandFinnish Association of Marketing Research AgenciesFAMRA
FinlandFinnish Marketing Federation - (Suomen Markkinointiliitto / Tutkimusjaosto)MARK
FranceNational Association of Marketing ProfessionalsADETEM
FranceFrench Marketing AssociationAFM
FranceInstitut de Recherches et d'Etudes PublicitairesIREP
FranceSyntec Études Marketing et OpinionSYNTEC
GermanyArbeitskreis Deutscher Markt- und Sozialforschungs institute e.V.ADM
GermanyBerufsverband deutscher Markt- und Sozialforscher e.V.BVM
GermanyDeutsche Gesellschaft fuer Online-Forschung e.V.DGOF
GermanyDeutsche Statistische GesellschaftDSTATG
GermanyWissenschaftszentrum Berlin für SozialforschungWZB
GreeceAssociation of Greek Market and Opinion Research CompaniesSEDEA
Hong KongHong Kong Institute of MarketingHKIM
Hong KongMarket Research Society Hong KongMRSHK
HungaryAssociation of Hungarian Market Research OrganizationsPMSZ
IndiaMarket Research Society of IndiaMRSI
IndonesiaPerhimpunan Riset Pemasaran IndonesiaPERPI
IranIranian Marketing Research AssociationIMRA
IrelandAssociation of Irish Market Research OrganisationsAIMRO
ItalyAssociazione Italiana per gli Studi di MarketingAISM
ItalyAssociazione tra Istituti di Ricerca di Mercato, Sondaggi di Opinione, Ricerca SocialeASSIRM
JapanJapan Marketing Research AssociationJMRA
KazakhstanKazakhstan Association of Professional Researchers of Public Opinion and MarketKAPYOR
KenyaMarketing and Social Research AssociationMSRA
LatviaLatvia Sociological AssociationLSA
LithuaniaLithuanian Market and Social Research AssociationLRSTA
MalaysiaMarketing Research Society of MalaysiaMRSM
MexicoMexican Association of Marketing Research and Public Opinion AgenciesAMAI
NetherlandsCenter for Marketing Intelligence & ResearchMOA
NetherlandsStichting Wetenschappelijk Onderzoek Commerciële CommunicatieSWOCC
New ZealandMarket Research Society of New ZealandMRSNZ
NigeriaNigerian Marketing Research AssociationNIMRA
NorwayThe Norwegian Marketing Research SocietyNMF
NorwayStatistics NorwaySSB
PakistanMarketing Association of PakistanMAP
PakistanMarketing Research Society of PakistanMRSP
PeruAsociación Peruana de Empresas de Investigación de MercadosAPEIM
PhilippinesMarketing and Opinion Research Society of the PhilippinesMORES
PhilippinesPhilippine Marketing AssociationPMA
PolandPolish Association of Market and Opinion ResearchersOFBOR
PortugalPortuguese Association of Market Research CompaniesAPODEMO
RomaniaRomanian Society for Marketing and Public Opinion ResearchSORMA
RussiaRussian Association for Market and Opinion ResearchOIROM
SingaporeMarketing Institute of SingaporeMIS
SingaporeMarket Research Society SingaporeMRSS
Slovak RepublicSlovak Association of Market Research AgenciesSAVA
SloveniaSlovenian Marketing Association - Drustvo za Marketing SlovenijeDMS
South AfricaSouth African Advertising Research FoundationSAARF
South AfricaSouthern African Marketing Research AssociationSAMRA
South Korea (ROK)Korea Research AssociationKORA
SpainAsociacion espanola de estudios de mercado, marketing y opinionAEDEMO
SpainNational Association of Market Research and Opinion Poll AgenciesANEIMO
Sri LankaThe Market Research Society of Sri LankaMRSSL
SwedenThe Swedish Market Research Buyers SocietySMUF
SwedenSveriges MarknadsundersökareSÖK
SwitzerlandSchweizerischer Marketing ClubSMC
SwitzerlandVerband Schweizer Marketing -und SozialforscherVSMS
ThailandThailand Marketing Research SocietyTMRS
TurkeyTurkish Association of Marketing and Public Opinion ResearchersTUAD
UgandaUganda Marketers SocietyUMS
UkraineUkrainian Marketing AssociationUAM
United KingdomAsssociation for Qualitative ResearchAQR
United KingdomAssociation for Survey ComputingASC
United KingdomAssociation of Users of Research AgenciesAURA
United KingdomBritish Healthcare Business Intelligence AssociationBHBIA
United KingdomChartered Institute of MarketingCIM
United KingdomFederation of Small BusinessesFSB
United KingdomIndependent Consultants GroupICG
United KingdomInvestors in PeopleIIP
United KingdomInterviewer Quality Control SchemeIQCS
United KingdomMarket Research Benevolent AssociationMRBA
United KingdomMedia Research GroupMRG
United KingdomMarket Research Society of Great BritainMRS
United KingdomOperational Research SocietyORS
United KingdomSocial Research AssociationSRA
United KingdomViewing Facilities AssociationVFA
United StatesAmerican Academy of Professional CodersAAPC
United StatesAmerican Association for Public Opinion ResearchAAPOR
United StatesAssociation for Consumer ResearchACR
United StatesAmerican Institutes for Research (Behavioural & Social Science Research)AIR
United StatesAmerican Marketing AssociationAMA
United StatesAdvertising Research FoundationARF
United StatesAmerican Statistical AssociationASA
United StatesInsights Association (previously CASRO/MRA)INSIGHTS
United StatesNational Minority Supplier Development CounsilNMSDC
United StatesThe Market Science InstituteMSI
United StatesNew York American Marketing Association (Greenbook)NYAMA
United StatesPopulation Association of AmericaPAA
United StatesPharmaceutical Business Intelligence and Research GroupPBIRG
United StatesPharmaceutical Marketing Research GroupPMRG
United StatesQualitative Research Consultants AssociationQRCA
United StatesQuirk'sQUIRKS
United StatesStrategic and Competitive Intelligence ProfessionalsSCIP
United StatesSociety for Health Care Strategy & Market DevelopmentSHSMD
VenezuelaAsociación Venezolana de Agencias de InvestigaciónAVAI
ZimbabweZimbabwe Advertising Research FoundationZARF