DK Research

This is a freelance team, managed by a Market Research Consultant with 10 years of expertise in the industry. First as a research intern, Dipanshu Karamsinghani climbed up the ladder to become an independent consultant covering various verticals of industries within the Consulting and Syndicated Research business. He established himself to be flexible in assisting clients with distributor search, brand strategies and be their in-house team member for all their research services.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Secondary research.
  • Supporting piecemeal quant research services.
  • Supporting piecemeal qual research services.
  • Non research B2B services.
Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: transcripts.

Including any preceding tasks leading up to this service level.

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Item ID: ARE06WRA Category: Tags: ,


As an Independent Consultant and Analyst, I cover the below responsibilities:

  • Collecting data on consumers, competitors and market place and consolidating information into actionable items, reports and presentations.
  • Understanding business objectives and designing surveys to discover prospective customers’ preferences.
  • Compiling and analyzing statistical data using modern and traditional methods to collect it, perform valid and reliable market research SWOT analysis.
  • Interpret data, formulate reports and make recommendations, provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation.
  • Remain fully informed on market trends, other parties researches and implement best practices.
  • Project execution: the day to day line management with Research Analysts including regular communication via phone and email, and establishing schedules. Work closely with the team to ensure that projects are adequately resourced and that the pool and quality of analysts matches project volume and complexity.
  • A full review of all generated materials via querying, validation and final interpretation of data and analysis to fully meet client objectives.
  • Research management: client communication from project inception through project completion, ensuring that all core objectives are met.
  • Presenting findings, understanding, maintaining and developing the relationship with the custom clientele.
  • The planning of projects including development of briefs, templates and other supporting materials necessary for meeting all project objectives.
  • Conducting preliminary research into new project areas in order to develop more useful project documents.
  • Our clients’ testimonials: clients are happy with the work delivered in time, with actionable insights and credible sources to complement the recommendations.
Quantitative Research

In-house Consulting Capabilities

  • Sample plan development.
  • Summary reporting in writing.
  • Full reporting in writing.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Coding of responses to open ended questions.*
  • Raw data file preparation.*
  • Data tabulations.*

* Outsourced.

Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Computer aided telephone interviewing (CATI/WATI).
  • Mystery shopping – physical visits.
  • Mystery shopping – telephone calling.
  • Mystery shopping – emailing.
  • Mystery shopping – website visits.
  • Multi session surveys (e.g. diaries, HUTs).
  • Retail audits.
  • Retail observations.
  • Shop tests.
  • Retail census.

Qualitative Research

In-house Consulting Capabilities

  • Guide and screener development.
  • Summary reporting in writing.
  • Full reporting in writing.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.*
  • Translation of guide and screener.*
  • Venue, hospitality and equipment.*
  • Simultaneous translation to English.*
  • English transcripts.

* Outsourced.

Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Online indepth interviews.
  • Telephone indepth interviews.
  • Online bulletin boards.
  • Home based observations (e.g. ethnographic studies).
  • Retail based observations (e.g. shopping accompaniment).

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Semi-finished product (component) manufacturers.
  • Industry experts, professionals, specialists, industry observers.
Secondary Research Methods

  • Online.
  • Offline.

Direct Field Resources

  • India.
  • Oman.
  • Saudi Arabia.
  • United Arab Emirates.
Standalone Piecemeal Research Services

  • Summary reporting in writing.
  • Full reporting in writing.

  • English transcripts.
  • Summary reporting in writing.
Industry Sectors

  • Consulting.
  • Consumer Durables.
  • Horeca/F&B.
Industry Exclusions

  • None.
Other B2B Services

  • Business strategy consulting.
  • Communications consulting.
  • Credit reporting, business risk analysis.
  • Distributor search.
  • Management consulting.
  • Training.

Summary Info

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Year founded:

Joined WRA in:

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