Incite Research International

  • Incite is a full service market research agency with offices in Hong Kong and Greece.
  • Established in 1994 in the Middle East.
  • Focuses on emerging markets in Africa, Middle East, Asia Pacific.
  • Services an array of industries through consumer, B2B and industrial research.
  • Qualitative and quantitative expertise as well as in secondary research.
  • Understanding of national nuances in a region that is culturally heterogeneous.
  • Unforgiving and unrivalled quality assurance measures.
  • Value added services: e.g. market reports, feasibility studies and off-the-shelf survey solutions (Plugins).

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Secondary research.
  • Standalone piecemeal auxilliary research services.
  • Non research B2B services.

Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: moderating.

Including any preceding tasks leading up to this service level.

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SKU: HKG01WRA Category: Tags: ,

Description

Quantitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Questionnaire designing.
  • Sample plan development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field dox/OE responses.
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.
Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Computer aided telephone interviewing (CATI).
  • Mystery shopping – physical visits.
  • Mystery shopping – telephone calling.
  • Mystery shopping – emailing.
  • Mystery shopping – website visits.
  • Multi session surveys (e.g. diaries, HUTs).
  • Retail audits.
  • Retail observations.
  • Shop tests.
  • Retail census.

Qualitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Guide and screener development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of guide and screener.*
  • Venue, hospitality and equipment.*
  • Simultaneous translation to English.
  • English transcripts.

 
* Outsourced.

Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Online indepth interviews.
  • Telephone indepth interviews.
  • Online bulletin boards.
  • Home based observations (e.g. ethnographic studies).
  • Retail based based observations (e.g. shopping accompaniment).
Respondents

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Finished product manufacturers.
  • Semi-finished product (component) manufacturers.
  • Raw material producers.
  • Industry experts, professionals, specialists, industry observers.
  • Government officials.
Secondary Research Methods

  • Online.
  • Offline.
Research Products/Specialisations

  • Publications.
  • Off the shelf survey templates.
Direct Field Resources

  • Bahrain.
  • China.
  • Egypt.
  • Ethiopia.
  • Greece.
  • Hong Kong.
  • Indonesia.
  • Kenya.
  • Kuwait.
  • Oman.
  • Philippines.
  • Qatar.
  • Saudi Arabia.
  • South Africa.
  • Taiwan.
  • Thailand.
  • United Arab Emirates.
  • Yemen.
Excluded Industry Sectors

  • None.
Other B2B Services

  • Management consulting.
Standalone Piecemeal Research Services
 
Quantitative

  • Advanced statistical analyses.
  • Automated reporting/charting.
  • Reporting.
  • Presenting survey results.
Qualitative

  • Reporting.
  • Presenting survey findings.

Additional information

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