A seasoned multi-lingual market research professional with 44 years’ experience in agency management, service, business and customer relations development. Adept at both quantitative and qualitative primary research. Extensive experience in lead generation, survey designing, project negotiations, developing and scripting questionnaires, data analysis, CRM and VoIP calling systems. Good understanding of cultural sensitivities thanks to working experience in mainland Europe, the United Kingdom, North Africa, Middle East and Asia Pacific region.
Opinions MENA is a well-established international full service marketing research agency established in 2012. It has been providing fieldwork operation services to national and multinational clients in Middle East North Africa (MENA), South Asia and South East Asia. Opinions offers a full range of market research services to support clients to define and achieve their goals timely. It has delivered growth and business-building results for clients by rigorously applying the principle along with appropriate research methods. The foundation of Opinions success and core asset, are the highly skilled and experienced research professionals who are dedicated to serve each client’s needs with understanding, involvement and commitment. This enables Opinions to provide professional, reliable and quality services to our local and regional clients in all sectors.
Via its regional center in Tunis, and through its four offices, SIGMA offers extensive coverage of North Africa countries. SIGMA, since its foundation, has established itself as the leader in North Africa in marketing studies, media and opinion polls. It has occupied this position in the market thanks to the quality of its analyses and its recommendations, the capacity to adapt methodologies according to the knowledge needs of the client and the assigned quality team.
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