South & Central America Frozen Waffles Market Forecast to 2030

South & Central America Frozen Waffles Market Forecast to 2030 – Regional Analysis – by Type (Flavored and Unflavored/Plain), Category (Gluten-Free and Conventional), and Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail, and Others)

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Description

The South & Central America frozen waffles market is expected to grow from US$ 118.18 million in 2023 to US$ 163.76 million by 2030. It is estimated to grow at a CAGR of 4.8% from 2023 to 2030.
Surging demand for frozen and convenience food worldwide and rising trend of in-home consumption fuel South & Central America frozen waffles market
The COVID-19 pandemic influenced the consumption habits of consumers. Due to lockdowns and work-from-home mandates, people stayed home, prompting in-home consumption. Moreover, due to the closure of food service outlets such as cafes, restaurants, and fast-food outlets, the demand for ready-to-cook products, instant meals, and frozen food products increased significantly.
The COVID-19 pandemic significantly raised hygiene concerns among consumers, leading to changes in consumer buying behavior. Consumers increasingly prefer hygienically packaged food and beverages to prevent themselves from various infections and food-borne diseases. Although the number of COVID-19 cases has decreased significantly and the government restrictions are relaxed, many people are still concerned about hygiene conditions at foodservice outlets. Therefore, many people prefer in-home consumption over food service consumption. This factor positively impacts the sales of frozen breakfast products such as waffles and pancakes as they are highly suitable for in-home consumption. Frozen waffles are increasing in popularity among consumers as they are quick, easy to prepare, and conveniently consumed at home. Thus, the rising trend of in-home consumption, especially post-COVID-19 outbreak, is significantly boosting the demand for frozen waffles.
South & Central America Frozen Waffles Market Overview
The frozen waffles market in South and Central America comprises Brazil, Argentina, and the Rest of South and Central America. The shift in consumer lifestyle and dietary patterns significantly boost the frozen waffles market growth in South and Central America, especially in Brazil. A large consumer base in Brazil prefers frozen waffles for morning breakfast as it contains healthy ingredients such as wheat flour. These factors mentioned above drive the growth of the frozen waffles market in the region.
South & Central America Frozen Waffles Market Revenue and Forecast to 2030 (US$ Million)

South & Central America Frozen Waffles Market Segmentation
The South & Central America frozen waffles market is segmented into type, category, and distribution channel, and country.
Based on type, the South & Central America frozen waffles market is segmented into flavored and unflavored/plain. The flavored segment held a larger share of the South & Central America frozen waffle market in 2023.
Based on end category, the South & Central America frozen waffles market is segmented into gluten-free and conventional. The conventional segment held the largest share of the South & Central America frozen waffles market in 2023.
Based on distribution channel, the South & Central America frozen waffles market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest share of the South & Central America frozen waffles market in 2023.
Based on country, the South & Central America frozen waffles market is segmented into the Brazil, Argentina, and the Rest of South & Central America. Brazil dominated the South & Central America frozen waffles market in 2023.
AVIETA S.A., Dr Schar AG, Dely Wafels srl, and Kellogg’s Company are some of the leading companies operating in the South & Central America frozen waffles market.

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At 4.8% CAGR, the South & Central America Frozen Waffles Market is speculated to be worth US$ 163.76 million by 2030, saysthe research team
According tothe research team research, the South & Central America frozen waffles market was valued at US$ 118.18 million in 2023 and is expected to reach US$ 163.76 million by 2030, registering a CAGR of 4.8% from 2023 to 2030. Surging demand for frozen and convenience food worldwide and rising trend of in-home consumption are the critical factor attributed to the South & Central America frozen waffles market expansion.
Over the past few years, the lifestyle of people evolved dramatically. Due to hectic work schedules, people are looking for products that save time and effort. Consumers prefer ready-to-eat, microwavable, and ready-to-prepare food products as they are highly suitable for on-the-go consumption and require minimal preparation time. These factors are significantly boosting the demand for convenience food among consumers. Moreover, the increasing women’s population, high per capita income, and rising middle-class population are key factors driving the growth of convenience food consumption.
The market for frozen food products is also growing as they have extended shelf-life, are suitable for single-person consumption, and can be prepared quickly, according to the ‘Power of Frozen’ report published by the American Frozen Food Institute and Food Industry Association. Frozen breakfast products such as pancakes, waffles, and breakfast cereals are gaining massive traction among consumers owing to the convenience of these products related to preparation and consumption. Thus, the rising demand for convenience food and frozen food products is driving the growth of the South & Central America frozen waffles market.
On the contrary, high preference for traditional breakfast products in selected countries hampers the South & Central America frozen waffle market.
Based on type, the South & Central America frozen waffles market is segmented into flavored and unflavored/plain. The flavored segment held 89.2% share of South & Central America frozen waffles market in 2023, amassing US$ 105.46 million. It is projected to garner US$ 146.86 million by 2030 to expand at 4.8% CAGR during 2023–2030.
Based on category, the South & Central America frozen waffles market is segmented into gluten-free and conventional. The conventional segment held 86.7% share of South & Central America frozen waffles market in 2023, amassing US$ 102.44 million. It is projected to garner US$ 140.99 million by 2030 to expand at 4.7% CAGR during 2023–2030.
Based on distribution channel, the South & Central America frozen waffles market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held 62.1% share of South & Central America frozen waffle market in 2023, amassing US$ 73.41 million. It is projected to garner US$ 99.89 million by 2030 to expand at 4.5% CAGR during 2023–2030.
Based on country, the South & Central America frozen waffles market has been categorized into the Brazil, Argentina, and the Rest of South & Central America. Our regional analysis states that the Brazil captured 32.9% share of South & Central America frozen waffle market in 2023. It was assessed at US$ 38.87 million in 2023 and is likely to hit US$ 54.71 million by 2030, exhibiting a CAGR of 5.0% during the forecast period.
Key players operating in the South & Central America frozen waffle market are Kellogg’s Company, DELY Wafels, Avieta SA, and Dr Schar AG, among others.
In April 2023, Kellogg expanded its Eggo lineup with three new flavors: Eggo Vanilla Bean Grab & Go waffles, Eggo Chocolatey Chip Banana waffles, and Eggo Berry Blast Mini Toast waffles. The Eggo Vanilla Bean Grab & Go is a Liege-style waffle. This is a Belgian-inspired street food staple with brioche dough and baked through with bits of pearl sugar, butter, and a vanilla flavor infusion.

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TABLE OF CONTENTS

1. Introduction
1.1 Study Scope
1.2 Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis Formulation:
3.2.4 Macro-economic Factor Analysis:
3.2.5 Developing Base Number:
3.2.6 Data Triangulation:
3.2.7 Country Level Data:
4. South & Central America Frozen Waffles Market Landscape
4.1 Market Overview
4.2 Porter’s Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 The threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Expert Opinion
4.4 Value Chain Analysis
4.4.1 Raw Material
4.4.2 Manufacturing/Processing
4.4.3 Packaging
5. South & Central America Frozen Waffles Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Surging Demand for Frozen and Convenience Food Worldwide
5.1.2 Rising Trend of In-Home Consumption
5.2 Market Restraints
5.2.1 Growing Awareness and Preference for Healthy Food
5.3 Market Opportunities
5.3.1 Product Innovation
5.4 Future Trends
5.4.1 Rising Growth of E-commerce
5.5 Impact Analysis of Drivers and Restraints
6. Frozen Waffles –South & Central America Market Analysis
6.1 South & Central America Frozen Waffles Market –Revenue and Forecast to 2030 (US$ Million)
7. South & Central America Frozen Waffles Market Analysis – By Type
7.1 Overview
7.2 South & Central America Frozen Waffles Market, By Type (2022 and 2030)
7.3 Flavored
7.3.1 Overview
7.3.2 Flavored: South & Central America Frozen Waffles Market – Revenue and Forecast to 2030 (US$ Million)
7.4 Unflavored/Plain
7.4.1 Overview
7.4.2 Unflavored/Plain: South & Central America Frozen Waffles Market – Revenue and Forecast to 2030 (US$ Million)
8. South & Central America Frozen Waffles Market Analysis – By Category
8.1 Overview
8.2 South & Central America Frozen Waffles Market, By Category (2022 and 2030)
8.3 Gluten-free
8.3.1 Overview
8.3.2 Gluten-free: South & Central America Frozen Waffles Market – Revenue and Forecast to 2030 (US$ Million)
8.4 Conventional
8.4.1 Overview
8.4.2 Conventional: South & Central America Frozen Waffles Market – Revenue and Forecast to 2030 (US$ Million)
9. Frozen Waffles Market Analysis – By Distribution Channel
9.1 Overview
9.2 South & Central America Frozen Waffles Market, By Distribution Channel (2022 and 2030)
9.3 Supermarkets and Hypermarkets
9.3.1 Overview
9.3.2 Supermarkets and Hypermarkets: South & Central America Frozen Waffles Market– Revenue and Forecast to 2030 (US$ Million)
9.4 Convenience Stores
9.4.1 Overview
9.4.2 Convenience Stores: South & Central America Frozen Waffles Market– Revenue and Forecast to 2030 (US$ Million)
9.5 Online Retail
9.5.1 Overview
9.5.2 Online Retail: South & Central America Frozen Waffles Market– Revenue and Forecast to 2030 (US$ Million)
9.6 Others
9.6.1 Overview
9.6.2 Others: South & Central America Frozen Waffles Market– Revenue and Forecast to 2030 (US$ Million)
10. Frozen Waffles Market – Country Analysis
10.1 Overview: South and Central America Frozen Waffles Market
10.1.1 South and Central America Frozen Waffles Market, by Key Countries – Revenue (2022) (US$ Million)
10.1.2 South and Central America Frozen Waffles Market Breakdown by Key Countries
10.1.2.1 Brazil: Frozen Waffles Market Revenue Forecasts to 2030 (US$ Million)
10.1.2.1.1 Brazil: Frozen Waffles Market Breakdown by Type
10.1.2.1.2 Brazil: Frozen Waffles Market Breakdown by Category
10.1.2.1.3 Brazil: Frozen Waffles Market Breakdown by Distribution Channel
10.1.2.2 Argentina: Frozen Waffles Market Revenue Forecasts to 2030 (US$ Million)
10.1.2.2.1 Argentina: Frozen Waffles Market Breakdown by Type
10.1.2.2.2 Argentina: Frozen Waffles Market Breakdown by Category
10.1.2.2.3 Argentina: Frozen Waffles Market Breakdown by Distribution Channel
10.1.2.3 Rest of South and Central America Frozen Waffles Market Revenue Forecasts to 2030 (US$ Million)
10.1.2.3.1 Rest of South and Central America Frozen Waffles Market Breakdown by Type
10.1.2.3.2 Rest of South and Central America Frozen Waffles Market Breakdown by Category
10.1.2.3.3 Rest of South and Central America Frozen Waffles Market Breakdown by Distribution Channel
11. Industry Landscape
11.1 Overview
11.2 New Product Development
12. Company Profiles
12.1 DELY Wafels SRL
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Avieta SA
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Kellogg Co
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Dr Schar AG
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
13. Appendix
13.1 About
13.2 Word Index

LIST OF TABLES

Table 1. South & Central America Frozen Waffles Market –Revenue and Forecast to 2030 (US$ Million)
Table 2. Brazil: Frozen Waffles Market Revenue and Forecasts to 2030 – By Type (US$ Million)
Table 3. Brazil: Frozen Waffles Market Revenue and Forecasts to 2030 – By Category (US$ Million)
Table 4. Brazil: Frozen Waffles Market Revenue and Forecasts to 2030 – By Distribution Channel (US$ Million)
Table 5. Argentina: Frozen Waffles Market Revenue and Forecasts to 2030 – By Type (US$ Million)
Table 6. Argentina: Frozen Waffles Market Revenue and Forecasts to 2030 – By Category (US$ Million)
Table 7. Argentina: Frozen Waffles Market Revenue and Forecasts to 2030 – By Distribution Channel (US$ Million)
Table 8. Rest of South and Central America Frozen Waffles Market Revenue and Forecasts to 2030 – By Type (US$ Million)
Table 9. Rest of South and Central America Frozen Waffles Market Revenue and Forecasts to 2030 – By Category (US$ Million)
Table 10. Rest of South and Central America Frozen Waffles Market Revenue and Forecasts to 2030 – By Distribution Channel (US$ Million)
Table 11. List of Abbreviation

LIST OF FIGURES

Figure 1. South & Central America Frozen Waffles Market Segmentation
Figure 2. South & Central America Frozen Waffles Market Segmentation – By Country
Figure 3. South & Central America Frozen Waffles Market Overview
Figure 4. South & Central America Frozen Waffles Market: By Type
Figure 5. South & Central America Frozen Waffles Market: By Country
Figure 6. Porter’s Five Forces Analysis
Figure 7. Expert Opinion
Figure 8. Value Chain: Frozen Waffles
Figure 9. South & Central America Frozen Waffles Market Impact Analysis of Drivers and Restraints
Figure 10. South & Central America: Frozen Waffles Market – Revenue and Forecast to 2030 (US$ Million)
Figure 11. South & Central America Frozen Waffles Market Revenue Share, By Type (2022 and 2030)
Figure 12. Flavored: South & Central America Frozen Waffles Market – Revenue and Forecast To 2030 (US$ Million)
Figure 13. Unflavored/Plain: South & Central America Frozen Waffles Market – Revenue and Forecast To 2030 (US$ Million)
Figure 14. South & Central America Frozen Waffles Market Revenue Share, By Category (2022 and 2030)
Figure 15. Gluten-free: South & Central America Frozen Waffles Market – Revenue and Forecast To 2030 (US$ Million)
Figure 16. Conventional: South & Central America Frozen Waffles Market – Revenue and Forecast To 2030 (US$ Million)
Figure 17. South & Central America Frozen Waffles Market Revenue Share, By Distribution Channel (2022 and 2030)
Figure 18. Supermarkets and Hypermarkets: South & Central America Frozen Waffles Market– Revenue and Forecast To 2030 (US$ Million)
Figure 19. Convenience Stores: South & Central America Frozen Waffles Market– Revenue and Forecast To 2030 (US$ Million)
Figure 20. Online Retail: South & Central America Frozen Waffles Market– Revenue and Forecast To 2030 (US$ Million)
Figure 21. Others: South & Central America Frozen Waffles Market– Revenue and Forecast To 2030 (US$ Million)
Figure 22. South and Central America Frozen Waffles Market, by Key Countries- Revenue (2022) (US$ Million)
Figure 23. South and Central America Frozen Waffles Market Breakdown by Key Countries, 2022 & 2030 (%)
Figure 24. Brazil: Frozen Waffles Market Forecasts to 2030 (US$ Million)
Figure 25. Argentina: Frozen Waffles Market Forecasts to 2030 (US$ Million)
Figure 26. Rest of South and Central America Frozen Waffles Market Forecasts to 2030 (US$ Million)

The List of Companies – South & Central America Frozen Waffles Market

– Avieta SA
– DELY Wafels srl
– Dr Schar AG
– Kellogg’s Company

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