Asia Pacific Authentication and Brand Protection Market Forecast to 2030

Asia Pacific Authentication and Brand Protection Market Forecast to 2030 – Regional Analysis – by Component (Overt, Covert, Forensic, and Digital), Technology (Security Printing & Tamper Proof Labels, Security Inks & Coatings, OVDS and Holograms, Unique Codes, Bar Codes, RFID, Authentication ICs, and Others), and Application (Consumer Electronics, Automotive, Medical, Chemical, Food & Beverage, Tobacco, and Others)

Send Enquiry

$2,100$3,500

Description

The Asia Pacific authentication and brand protection market was valued at US$ 924.07 million in 2022 and is expected to reach US$ 2,127.97 million by 2030; it is estimated to grow at a CAGR of 11.0% from 2022 to 2030.

Accentuating Demand for Genuine Products fuel the Asia Pacific Authentication and Brand Protection Market

The market of counterfeit products is growing rapidly worldwide, encompassing industries such as food & beverages, chemicals, consumer electronics, automotive components, medical devices, and pharmaceuticals. In recent years, medical device end users have incurred significant losses due to the use of duplicate products. According to an article published in the Hindu newspaper, incidents of substandard and falsified (SF) medical products rose by ~47% from 2020 to 2021 during the COVID-19 pandemic. However, the end users in the current market scenario are becoming more aware of the advantages of genuine products. Hence, they are progressively veering toward authentic medical devices. Moreover, medical device manufacturers are progressively investing in the procurement of product authentication solutions to ensure their customers receive original products, which allows them to retain their customers over the long term. This factor is bolstering the demand for authentication and brand protection solutions. Pharmaceutical manufacturers are facing significant challenges with an increasingly large number of fake medicines crowding the market. Hence, supplying authenticated drugs has become essential for pharmaceutical industries. As a result, the need for product authentication solutions has surged in this industry.
The Indian government has mandated a QR code on product packages as a track and trace mechanism that helps detect fake drugs to keep a check on counterfeit and substandard medicines. Such government initiatives drive the authentication and brand protection market.
Similar to the medical device and pharmaceutical industry, the food & beverage industry is concerned about the rise in the availability of duplicate or substandard food and beverages. With the skyrocketing demand for packaged foods, several companies have begun supplying packaged foods, which is leading to more fake and unauthenticated packaged foods products on display. This has led the Food and Drug Administration (FDA) authorities in several countries to impose stringent laws regarding the authentication of the production of packaged foods. Subsequently, food manufacturers have started adopting product authentication labels to protect their brand image. The manufacturers of alcohol, soft drinks, and other beverages are also opting for authentication labels. The demand for soft drinks and alcohol is constantly rising and these products can easily be duplicated.
To adhere to the standards and regulations set by regulatory authorities for offering genuine products and protecting their brand images, manufacturers from different industries are increasingly procuring overt or covert labels, which is boosting the authentication and brand protection market.

Asia Pacific Authentication and Brand Protection Market Overview

The manufacturing sector in Asia Pacific countries is constantly expanding because of an upsurge in the demand for various commodities. Additionally, the region has become a global manufacturing hub with its diverse manufacturing industries. China, India, South Korea, Japan, Australia, and the Rest of Asia Pacific are the key countries in the authentication and brand protection market. Consumer electronics, medical, and food & beverages industries are among the major adopters of authentication and brand protection solutions in the region. China has a massive industrial sector, and the demand for products made in China has increased in the last few decades. On the other hand, the country has been witnessing a rise in the production and sales of counterfeit products, which has propelled the demand for authentication and brand protection solutions among OEMs to claim the originality of the products and protect the brand image.

Asia Pacific Authentication and Brand Protection Market Revenue and Forecast to 2030 (US$ Million)

Asia Pacific Authentication and Brand Protection Market Segmentation

The Asia Pacific authentication and brand protection market is segmented based on component, technology, application, and country. Based on component, the Asia Pacific authentication and brand protection market is segmented into overt, covert, forensic, and digital. The overt segment held the largest market share in 2022.

Based on technology, the Asia Pacific authentication and brand protection market is segmented into security printing & tamper proof labels, security inks & coatings, OVDS and holograms, unique codes, bar codes, RFID, authentication ICS, and others. The bar codes segment held the largest market share in 2022.

Based on application, the Asia Pacific authentication and brand protection market is segmented into consumer electronics, automotive, medical, chemical, food & beverage, tobacco, and others. The food & beverage segment held the largest market share in 2022.

Based on country, the Asia Pacific authentication and brand protection market is segmented into China, India, Japan, Australia, South Korea, Taiwan, and the Rest of Asia Pacific. China dominated the Asia Pacific authentication and brand protection market share in 2022.
3M Co, Alpvision SA, Applied DNA Sciences, Authentix, Avery Dennison Corporation, De La Rue Plc, Eastman Kodak Co, and Giesecke Devrient GmbH are some of the leading players operating in the Asia Pacific authentication and brand protection market.

Summary Info

Industry:

,

Number of pages:

Pricing options:

, ,

Publishing status:

Geographical coverage:

Year of Publication:

At 11.0% CAGR, the Asia Pacific Authentication and Brand Protection Market is Speculated to be worth US$ 2,127.97 million by 2030, saysthe research team

According tothe research team’ research, the Asia Pacific authentication and brand protection market was valued at US$ 924.07 million in 2022 and is expected to reach US$ 2,127.97 million by 2030, registering a CAGR of 11.0% from 2022 to 2030. Accentuating demand for genuine products, growing concerns over duplicate consumer electronics products and automotive components and focus of governments on implementation of stringent anti-counterfeiting regulations are the critical factors attributed to the Asia Pacific authentication and brand protection market expansion.

Blockchain technologies enhance the efficiency, transparency, and security of global supply chains. They can help prevent product duplication and enable real-time tracking of authentic products. Although this technology is projected to have a significant and positive impact on the authentication and brand protection market, it is still in the initial stage of development. Further, strategic alliances between market players and technology providers offer massive growth opportunities in the market. In December 2019, Authentic Vision collaborated with IBM Research to combat product counterfeiting. The company integrated its real-time authentication, holographic fingerprinting, and analytics platform with IBM’s blockchain and crypto anchor technology, resulting in a triple-layer solution to authenticate products. The embedded crypto anchors ensure the protection of physical assets by using their cryptographic mechanisms for identifying genuine products. The physical links to a unique digitally stored identifier cannot be removed, tampered with, or modified without damaging the physical anchor or object or leaving behind visible tampering signs.

Counterfeiting of luxury products has become a foremost concern for consumers worldwide in recent years as it may lead to injuries to consumers, potential lawsuits against manufacturers, loss of revenue, and damage to the reputations of stakeholders. Counterfeit products can spread vigorously across countries because of a lack of transparency in distribution and manufacturing processes. With the rising awareness about blockchain technologies, numerous companies are exploring its use in supply chains to maintain transparency. Blockchain technology-powered platforms are being used to provide customized tools for tackling counterfeiting. Various companies use smart tags—such as QR codes, radio frequency identification tags, and metallic or ceramic surface signatures—to enable their products with blockchain technology. In January 2023, Acviss Technologies, an Indian software company, launched a new-age anti-counterfeiting traceability app integrated with blockchain technology for the Coffee Board of India. This new application is designed to shield coffee production from counterfeiting. Such developments indicate that authentication and brand protection technologies are also gaining momentum in the Food & Beverage sector. Wine is one of the products susceptible to fraud, and industry experts are utilizing permissible blockchain with peer-to-peer networks as a decentralizing communication model to counter the related risks. Packaged wines are digitally protected by embedding a thin plastic layer marked with serial code to avoid tampering while connecting the bottle and the blockchain. Thus, brands can reinforce their market presence and brand image with the use of such advanced technologies.

On the contrary, counterfeiting of authentication labelling hurdles the growth of Asia Pacific authentication and brand protection market.

Based on component, the Asia Pacific authentication and brand protection market is categorized into overt, covert, forensic, and digital. The overt segment held 43.0% market share in 2022, amassing US$ 397.51 million. It is projected to garner US$ 842.87 million by 2030 to expand at 9.9% CAGR during 2022–2030.

Based on technology, the Asia Pacific authentication and brand protection market is categorized into security printing & tamper proof labels, security inks & coatings, OVDS and holograms, unique codes, bar codes, RFID, authentication ICS, and others. The bar codes segment held 32.8% share of Asia Pacific authentication and brand protection market in 2022, amassing US$ 302.73 million. It is projected to garner US$ 602.67 million by 2030 to expand at 9.0% CAGR during 2022–2030.

Based on application, the Asia Pacific authentication and brand protection market is categorized into consumer electronics, automotive, medical, chemical, food & beverage, tobacco, and others. The food & beverage segment held 27.8% share of Asia Pacific authentication and brand protection market in 2022, amassing US$ 257.04 million. It is projected to garner US$ 541.81 million by 2030 to expand at 9.8% CAGR during 2022–2030.

Based on country, the Asia Pacific authentication and brand protection market has been categorized into China, India, Japan, Australia, South Korea, Taiwan, and the Rest of Asia Pacific. Our regional analysis states that China captured 35.5% share of Asia Pacific authentication and brand protection market in 2022. It was assessed at US$ 328.30 million in 2022 and is likely to hit US$ 824.88 million by 2030, exhibiting a CAGR of 12.2% during 2022–2030.
Key players operating in the Asia Pacific authentication and brand protection market are 3M Co, Alpvision SA, Applied DNA Sciences, Authentix, Avery Dennison Corporation, De La Rue Plc, Eastman Kodak Co, and Giesecke Devrient GmbH, among others.
In Sep 2023, Applied DNA partnered with ITW Pillar Technologies to introduce the CertainT Platform into the textile industry. In May 2018, Kodak announced the availability of the Kodak Traceless Anywhere System for anticounterfeiting.

– Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Asia Pacific frozen waffles market.
– Highlights key business priorities in order to assist companies to realign their business strategies.
– the key findings and recommendations highlight crucial progressive industry trends in Asia Pacific frozen waffles market, thereby allowing players across the value chain to develop effective long-term strategies.
– develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
– Scrutinize in-depth Asia Pacific market trends and outlook coupled with the factors driving the market, as well as those hindering it.
– Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

TABLE OF CONTENTS

1. Introduction
1.1 Study Scope
1.2 Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Middle East & Africa Current Sense Amplifier Market Landscape
4.1 Market Overview
4.2 Middle East & Africa PEST Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. Middle East & Africa Current Sense Amplifier Market- Key Market Dynamics
5.1 Market Drivers
5.1.1 Growing Consumer Electronics Industry
5.1.2 Growing use of Current Sensing Amplifiers in Telecommunication Infrastructure
5.2 Key Market Restraints
5.2.1 Shortage of Skilled Labors
5.3 Key Market Opportunities
5.3.1 Rising Demand for Current Sensing Amplifiers for Renewable Energy
5.4 Future Trends
5.4.1 Rising demand for Electric Vehicles
5.5 Impact Analysis of Drivers and Restraints
6. Current Sense Amplifier Market– Middle East & Africa Market Analysis
6.1 Middle East & Africa Current Sense Amplifier Market Global Overview
6.2 Middle East & Africa Current Sense Amplifier Market Forecast and Analysis
7. Middle East & Africa Current Sense Amplifier Market Revenue and Forecast to 2030 – Sensing Type
7.1 Overview
7.2 Middle East & Africa Current Sense Amplifier Market, By Sensing Type (2022 and 2030)
7.3 High-side Sensing
7.3.1 Overview
7.3.2 High-side Sensing: Middle East & Africa Current Sense Amplifier Market Revenue and Forecast To 2030 (US$ Million)
7.4 Low-side Sensing
7.4.1 Overview
7.4.2 Low-side Sensing: Middle East & Africa Current Sense Amplifier Market Revenue and Forecast To 2030 (US$ Million)
8. Middle East & Africa Current Sense Amplifier Market Revenue and Forecast to 2030 – Current Direction
8.1 Overview
8.2 Middle East & Africa Current Sense Amplifier Market, By Current Direction (2022 and 2030)
8.3 Unidirectional
8.3.1 Overview
8.3.2 Unidirectional: Middle East & Africa Current Sense Amplifier Market Revenue and Forecast To 2030 (US$ Million)
8.4 Bidirectional
8.4.1 Overview
8.4.2 Bidirectional: Middle East & Africa Current Sense Amplifier Market Revenue and Forecast To 2030 (US$ Million)
9. Middle East & Africa Current Sense Amplifier Market – By End User
9.1 Overview
9.2 Middle East & Africa Current Sense Amplifier Market, by End User (2022 and 2030)
9.3 Electronics
9.3.1 Overview
9.3.2 Electronics: Middle East & Africa Current Sense Amplifier Market – Revenue and Forecast to 2030 (US$ Million)
9.4 Automotive
9.4.1 Overview
9.4.2 Automotive: Middle East & Africa Current Sense Amplifier Market – Revenue and Forecast to 2030 (US$ Million)
9.5 Telecommunications
9.5.1 Overview
9.5.2 Telecommunications: Middle East & Africa Current Sense Amplifier Market – Revenue and Forecast to 2030 (US$ Million)
9.6 Industrial
9.6.1 Overview
9.6.2 Industrial: Middle East & Africa Current Sense Amplifier Market – Revenue and Forecast to 2030 (US$ Million)
9.7 Others
9.7.1 Overview
9.7.2 Others: Middle East & Africa Current Sense Amplifier Market – Revenue and Forecast to 2030 (US$ Million)
10. Middle East & Africa Current Sense Amplifier Market– Country Analysis
10.1 Overview
10.1.1 Middle East and Africa Current Sense Amplifier Market, by Key Country
10.1.1.1 South Africa: Current Sense Amplifier Market– Revenue and Forecast to 2030 (US$ Million)
10.1.1.1.1 South Africa: Current Sense Amplifier Market, By Sensing Type
10.1.1.1.2 South Africa: Current Sense Amplifier Market, By Current Direction
10.1.1.1.3 South Africa: Current Sense Amplifier Market, By End User
10.1.1.2 Saudi Arabia: Current Sense Amplifier Market– Revenue and Forecast to 2030 (US$ Million)
10.1.1.2.1 Saudi Arabia: Current Sense Amplifier Market, By Sensing Type
10.1.1.2.2 Saudi Arabia: Current Sense Amplifier Market, By Current Direction
10.1.1.2.3 Saudi Arabia: Current Sense Amplifier Market, By End User
10.1.1.3 UAE: Current Sense Amplifier Market– Revenue and Forecast to 2030 (US$ Million)
10.1.1.3.1 UAE: Current Sense Amplifier Market, By Sensing Type
10.1.1.3.2 UAE: Current Sense Amplifier Market, By Current Direction
10.1.1.3.3 UAE: Current Sense Amplifier Market, By End User
10.1.1.4 Rest of MEA: Current Sense Amplifier Market– Revenue and Forecast to 2030 (US$ Million)
10.1.1.4.1 Rest of MEA: Current Sense Amplifier Market, By Sensing Type
10.1.1.4.2 Rest of MEA: Current Sense Amplifier Market, By Current Direction
10.1.1.4.3 Rest of MEA: Current Sense Amplifier Market, By End User
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 Product Development
12. Company Profiles
12.1 Analog Devices Inc
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Microchip Technology Inc
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Renesas Electronics Corp
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 ROHM Co Ltd
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 STMicroelectronics NV
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Texas Instruments Inc
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
13. Appendix
13.1 About
13.2 Word Index

LIST OF TABLES

Table 1.             Asia Pacific Authentication and Brand Protection Market Segmentation
Table 2.             Asia Pacific Authentication and Brand Protection Market, by Country – Revenue and Forecast to 2030  (USD Million)
Table 3.             Australia Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Component
Table 4.             Australia Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Technology
Table 5.             Australia Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Application
Table 6.             China Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Component
Table 7.             China Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Technology
Table 8.             China Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Application
Table 9.             India Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Component
Table 10.          India Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Technology
Table 11.          India Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Application
Table 12.          Japan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Component
Table 13.          Japan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Technology
Table 14.          Japan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Application
Table 15.          South Korea Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Component
Table 16.          South Korea Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Technology
Table 17.          South Korea Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Application
Table 18.          Taiwan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Component
Table 19.          Taiwan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Technology
Table 20.          Taiwan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Application
Table 21.          Rest of Asia Pacific Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Component
Table 22.          Rest of Asia Pacific Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Technology
Table 23.          Rest of Asia Pacific Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million) – Application
Table 24.          Company Positioning & Concentration
Table 25.          List of Abbreviation
 
 

LIST OF FIGURES

Figure 1.           Asia Pacific Authentication and Brand Protection Market Segmentation, By Country
Figure 2.           Ecosystem: Asia Pacific Authentication and Brand Protection Market
Figure 3.           Asia Pacific Authentication and Brand Protection Market – Key Industry Dynamics
Figure 4.           Impact Analysis of Drivers And Restraints
Figure 5.           Asia Pacific Authentication and Brand Protection Market Revenue (US$ Million), 2022 – 2030
Figure 6.           Asia Pacific Authentication and Brand Protection Market Share (%) – Component, 2022 and 2030
Figure 7.           Overt Market Revenue and Forecasts To 2030 (US$ Million)
Figure 8.           Covert Market Revenue and Forecasts To 2030 (US$ Million)
Figure 9.           Forensics Market Revenue and Forecasts To 2030 (US$ Million)
Figure 10.        Digital Market Revenue and Forecasts To 2030 (US$ Million)
Figure 11.        Asia Pacific Authentication and Brand Protection Market Share (%) – Technology, 2022 and 2030
Figure 12.        Security Printing & Tamper Proof Labels Market Revenue and Forecasts To 2030 (US$ Million)
Figure 13.        Security Inks & Coatings Market Revenue and Forecasts To 2030 (US$ Million)
Figure 14.        OVDS and Holograms Market Revenue and Forecasts To 2030 (US$ Million)
Figure 15.        Unique Codes Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16.        Bar Codes Market Revenue and Forecasts To 2030 (US$ Million)
Figure 17.        RFID Market Revenue and Forecasts To 2030 (US$ Million)
Figure 18.        Authentication ICs Market Revenue and Forecasts To 2030 (US$ Million)
Figure 19.        Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 20.        Asia Pacific Authentication and Brand Protection Market Share (%) – Application, 2022 and 2030
Figure 21.        Consumer Electronics Market Revenue and Forecasts To 2030 (US$ Million)
Figure 22.        Automotive Market Revenue and Forecasts To 2030 (US$ Million)
Figure 23.        Medical Market Revenue and Forecasts To 2030 (US$ Million)
Figure 24.        Chemical Market Revenue and Forecasts To 2030 (US$ Million)
Figure 25.        Food & Beverage Market Revenue and Forecasts To 2030 (US$ Million)
Figure 26.        Tobacco Market Revenue and Forecasts To 2030 (US$ Million)
Figure 27.        Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 28.        Asia Pacific Authentication and Brand Protection Market, by Key Country – Revenue (2022) (US$ Million)
Figure 29.        Asia Pacific Authentication and Brand Protection Market Breakdown By Key Countries, 2022 And 2030 (%)
Figure 30.        Australia Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million)
Figure 31.        China Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million)
Figure 32.        India Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million)
Figure 33.        Japan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million)
Figure 34.        South Korea Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million)
Figure 35.        Taiwan Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million)
Figure 36.        Rest of Asia Pacific Authentication and Brand Protection Market Revenue And Forecasts To 2030 (US$ Million)
Figure 37.        Heat Map Analysis By Key Players

The List of Companies – Asia Pacific authentication and brand protection market

– 3M Co
– Alpvision SA
– Applied DNA Sciences
– Authentix
– Avery Dennison Corporation
– De La Rue Plc
– Eastman Kodak Co
– Giesecke Devrient GmbH

Reviews

There are no reviews yet.

Be the first to review “Asia Pacific Authentication and Brand Protection Market Forecast to 2030”