Soniry Research Pvt Ltd

We are a market research company that specializes in uncovering insights that help clients make informed decisions in the ever-changing world of business. We operate in all major regions such as APAC, Europe, MENA, North and South America with the exception of a few countries based on the feasibility of our panel. Through previous project recruitment, referrals, and secondary research, we have developed our panel, resulting in competitive conversion and incidence rates. With our panel and recruitment expertise, we cater to all bandwidths of Healthcare, B2B and B2C Projects. We offer end-to-end support from survey development to data processing, offering actionable insights.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Secondary research.
Minimum Service for Primary Research

  • Quant: tabulations.
  • Qual: recruitment.

Including any preceding tasks leading up to this service level.

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Item ID: IND36WRA Category: Tags: ,

Description

Profile Summary

We are a market research company that specializes in uncovering insights that help clients make informed decisions in the ever-changing world of business. Our team has highly experienced professionals with diverse backgrounds and sectoral expertise. Specializing in understanding consumer behavior and gathering qualitative and quantitative data, we use methodologies such as FGDs, IDIs, online surveys, and social community monitoring. With our deep understanding of research methodologies and sampling, we guide our clients through the process efficiently and cost-effectively.

We operate in all major regions such as APAC, Europe, MENA, North and South America with the exception of a few countries based on the feasibility of our panel. Through previous project recruitment, referrals, and secondary research, we have developed our panel, resulting in competitive conversion and incidence rates. With our panel and recruitment expertise, we cater to all bandwidths of healthcare, B2B and B2C Projects.

We offer end to end support from survey development to data processing, offering actionable insights. We believe that data-driven decisions are the key to product and business success. The data is analyzed using industry standard software like Excel and SPSS, and the whole process is well documented while complying with international data privacy standards. Our reports are comprehensive and reliable and provide actionable insights to make better business decisions.

We strive to be your trusted partner during the process ensuring timely deliverables and high data quality standards. Our goal is to help our clients grow and succeed. Many clients have reported that they have been disappointed by badly managed and documented projects with multiple vendors. We do not want any company to have such an experience again. To solve this challenge, we closely understood individual client needs and have carefully curated a system that works.


Quantitative Research

In-house Consulting Capabilities

  • Sample plan development.
  • Full reporting in writing.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field documents/responses to open ended questions.
  • Programming/hosting (online) questionnaire.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.
Data Collection Methods

  • Paper aided personal interviewing (including data entry).
  • Computer aided personal interviewing.
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (respondents self-complete) – CAWI.
  • Computer aided telephone interviewing – CATI/WATI.
Qualitative Research

In-house Consulting Capabilities

  • Survey (methodology) designing.
  • Summary reporting.
  • Full reporting in writing.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of guide and screener.
  • Venue, hospitality and equipment.
  • Simultaneous translation.
  • English transcripts.
Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue-based in-depth interviews
  • Online in-depth interviews
  • Telephone in-depth interviews
Respondents

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Finished product manufacturers.
  • Semi-finished product (component) manufacturers.
  • Raw material producers.
  • Industry experts, professionals, specialists, industry observers.
Secondary Research Methods

  • Online.
  • Offline.
Direct Field Resources

  • India.
  • Japan.
  • United Kingdom.
  • United States.
Industry Exclusions

  • None.
Survey Products

  • Research hardware tools (e.g. eye scanning equipment)*.
  • Omnibus.
  • Panel.
  • Software applications (e.g. for special analyses, charting, online questionnaire designing)*.
  • Off the shelf surveys.
  • Syndicated continuous tracking.

* Outsourced.

Proprietary Regional Panel Coverage

  • Africa.
  • Europe.
  • Middle East.
  • Central Asia.
  • South Asia.
  • Southeast Asia.
  • Oceania.
  • North America.
  • South America.
Proprietary Regional Omnibus Coverage

  • Europe.
  • Middle East.
  • Central Asia.
  • South Asia.
  • North America.
  • South America.
Proprietary Regional Coverage of Syndicated Continuous Tracker

  • Africa.
  • Europe.
  • Middle East.
  • Central Asia.
  • South Asia.
  • Southeast Asia.
  • Oceania.
  • North America.
  • Central America/Caribbean.
  • South America.

Summary Info

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