Shiluv Market Research Ltd
Shiluv is a leading Israeli research firm that provides research & market insights services to the leading Israeli companies, as well as to key international marketers. We generate value by providing both self-developed and tailor-made methodologies and solutions that help our clients with their marketing and development challenges.
- Quantitative primary research.
- Qualitative primary research.
- Quant: data tabulations.
- Qual: summary report.
Including any preceding tasks leading up to this service level.
Description
At Shiluv, we take pride in our ability to provide clients with state-of-the-art research solutions that include self developed advanced research methodologies as well as customized, tailor made. With more than 40 years of operation and a team with cumulative experience of more than 400 years, we can optimize the research solution for your needs and provide the most in-depth insights that would answer your marketing dilemmas and help you develop your business in Israel.
Our proprietary research solutions include: – validated methodologies – benchmarks – usage of neuromarketing tools (including facial coding and eye tracking) – proven abilities among Israel’s leading brands. These tools include: – advanced copy testing methodology (including facial coding) – brand equity solutions – package testing solutions (including eye tracking) – advertising effectiveness – concept testing (both communication and service/product) – customer satisfaction. And if none of our “off the shelf” tools is relevant for your needs, we would develop a custom research solution that would fit your specific needs.
Quantitative Research
- Methodology development.
- Questionnaire designing.
- Sample plan development.
- Summary reporting.
- Full reporting.
- Presenting results.
- Fieldwork with or without data entry.
- Translation of field dox/OE responses.
- Questionnaire/DE programming on – or offline.
- Coding of responses to open ended questions.
- Online reporting.
- Raw data file preparation.
- Data tabulations.
- Advanced statistical analyses.
- Computer aided web interviewing (CAWI).
- Computer aided telephone interviewing (CATI).
Qualitative Research
- Methodology development.
- Guide and screener development.
- Summary reporting.
- Full reporting.
- Presenting results.
- Recruitment with incentives.
- Moderating.
- Translation of guide and screener.
- Venue, hospitality and equipment.
- Simultaneous translation to English.
- English transcripts.*
* Outsourced.
- Venue based focus group discussions.
- Venue based indepth interviews.
- Telephone indepth interviews.
- Consumers.
- Omnibus.
- Proprietary software applications.
- Israel.
- None.
Summary Info
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