Puzzle

Puzzle

At Paris-based Puzzle, we understand how difficult it can be to find a reliable agency when conducting international research.

Over the years we worked as directors for some of the biggest market research agencies. We know how difficult it can be to find the right people abroad when doing international research. We fully realize how critical it is for an agency to find reliable partners; we understand your needs and know what you require to be able to deliver the quality you wish to achieve.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Secondary research.
Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: transcripts.

Including any preceding tasks leading up to this service level.

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Item ID: FRA04WRA Category: Tags: ,

Description

During the recruitment process we always respect the following rules:

  • Always try to have a face to face discussion with the respondents not only over the phone.
  • Better to have 6 good respondents in group, than 8 with 2 not in the criteria or not talkative.
  • Always over-recruit (at least 20%) in case of no-show.
  • Always remind the respondent of his or her participation in the group the day before and the morning of the group (by phone).
  • For Automotive project, we do not recruit a person if he or she does not have a car registration during the recruitment process.

Quantitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Questionnaire designing.
  • Sample plan development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.

Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field dox/OE responses.
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.

Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Computer aided telephone interviewing (CATI).
  • Mystery shopping – physical visits.
  • Mystery shopping – telephone calling.
  • Mystery shopping – emailing.
  • Mystery shopping – website visits.
  • Multi session surveys (e.g. diaries, HUTs).
  • Retail observations.

Qualitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Guide and screener development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.

Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of guide and screener.
  • Venue, hospitality and equipment.*
  • Simultaneous translation to English.
  • English transcripts.

* Outsourced.

Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Online indepth interviews.
  • Telephone indepth interviews.
  • Online bulletin boards.
  • Home based observations (e.g. ethnographic studies).
  • Retail based observations (e.g. shopping accompaniment).

Respondents

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Finished product manufacturers.
  • Semi-finished product (component) manufacturers.
  • Raw material producers.
  • Industry experts, professionals, specialists, industry observers.
  • Government officials.

Secondary Research Methods

  • Online.
  • Offline.

Direct Field Resources

  • France.

Excluded Industry Sectors

  • None.

Summary Info

Member type:

Geographical coverage:

Countries:

Resident operations:

Service types:

, ,

Year founded:

Joined WRA in:

Full time staff in listed country:

In-house resident facilities (this listing):

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