Perspective Research Service

Perspective Research – based in London – provide top quality service, speedy turnarounds and our famous ‘can-do’ approach to the toughest assignments.  And we’ve been around for 16 years so we have staying power.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: moderating.

Including any preceding tasks leading up to this service level.

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Item ID: GBR12WRA Category: Tags: ,

Description

Here are some of the many reasons to work with us:

  • we have one of the largest independent UK call centre operations with 200 stations across London;
  • skilled interviewers conducting a range of methods UK and internationally;
  • state-of-the-art viewing and meeting facilities;
  • we conduct every data collection methodology to meet any research challenge.

Our services: business/consumer, UK/international, qualitative/quantitative, mystery shopping, telephone, face-to-face and online.

We view our client relationships as partnerships, enabling us to support you through all stages of the project.  We thrive on tight project criteria and deadlines, and we pride ourselves on our quality.   To prove it, we are accredited under the ISO 20252 standard.

Whatever your research requirement, ask Perspective.  We have the skills and capabilities to deliver your objectives.

Quantitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Questionnaire designing.
  • Sample plan development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field dox/OE responses.
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.
Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Computer aided telephone interviewing (CATI).
  • Mystery shopping – physical visits.
  • Mystery shopping – telephone calling.
  • Mystery shopping – emailing.
  • Mystery shopping – website visits.
  • Multi session surveys (e.g. diaries, HUTs).
  • Retail observations.

Qualitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Guide and screener development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of guide and screener.
  • Venue, hospitality and equipment.*
  • Simultaneous translation to English.
  • English transcripts.

* Outsourced.

Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Online indepth interviews.
  • Telephone indepth interviews.
  • Online bulletin boards.
  • Home based observations (e.g. ethnographic studies).
  • Retail based observations (e.g. shopping accompaniment).
Respondents

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Finished product manufacturers.
  • Semi-finished product (component) manufacturers.
  • Raw material producers.
  • Industry experts, professionals, specialists, industry observers.
Direct Field Resources

  • United Kingdom.
Excluded Industry Sectors

  • None.

Summary Info

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Year founded:

Joined WRA in:

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