North America Connected Vehicle Market Forecast to 2030
North America Connected Vehicle Market Forecast to 2030 – Regional Analysis – by Technology (5G, 4G/LTE, and 3G & 2G), Connectivity (Integrated, Tethered, and Embedded), and Application (Telematics, Infotainment, Driving Assistance, and Others)
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Description
Growing demand for driving assistance system Fuels North America Connected Vehicle Market
The advancement of Advanced Driver Assistance Systems (ADAS) has positively impacted the connected vehicle market, reshaping the automotive landscape in several significant ways. ADAS is a powerful catalyst for the increased adoption of connected vehicle technology. These systems, comprising features such as adaptive cruise control, blind-spot monitoring, and automated parking assistance, have garnered immense attention for their potential to enhance road safety. As a result, consumers are valuing and actively seeking vehicles equipped with ADAS. This surge in demand is driving automakers to integrate more sophisticated connectivity features into their cars. For instance, as per the study done by the American Automobile Association, ~40% of US consumers expect at least one driver support system. As a result of such demand, the country has more than 60 million vehicles equipped with the ADAS system.
Automakers are also investing significantly in building robust, high-speed communication networks within vehicles, a critical component for the seamless operation of ADAS. This investment in connectivity infrastructure is simultaneously driving advancements in the broader connected vehicle market. For instance, in 2018, BMW invested capital in Blackmore Sensors and Analytics, Inc., which manufactures frequency-modulated continuous wave (FMCW) lidar for the automotive industry. Blackmore used the investment to scale the production of its FMCW lidar sensor for advanced driver assistance systems (ADAS) and self-driving markets. In addition, in 2021, Volkswagen Group partnered with Microsoft to fast-track the development of automated driving.
North America Connected Vehicle Market Overview
The North America connected vehicle market is segmented into the US, Canada, and Mexico. The connected vehicle industry has garnered high revenue in North America due to a convergence of market-specific factors that create a favorable environment for growth and investment. Firstly, North America boasts a mature and technologically advanced automotive sector. Leading automotive manufacturers, technology companies, and service providers have recognized the immense potential of the market in North America and have accordingly invested in R&D and deployment of connected vehicle technologies. In addition, the regulatory landscape in North America has been instrumental in driving revenue growth. Regulatory bodies have taken a proactive stance toward encouraging the incorporation of connectivity features in vehicles, recognizing the potential for improved safety and efficiency. These regulatory initiatives have incentivized automakers to integrate connected technologies into their vehicle offerings.
The consumer base in North America is marked by a strong preference for technology and innovation. Consumers in the region have shown a high demand for vehicles equipped with advanced connectivity features, such as in-car Wi-Fi, seamless smartphone integration, and sophisticated infotainment systems. This consumer-driven demand has translated into higher sales and revenue figures for connected vehicles in the market.
North America Connected Vehicle Market Revenue and Forecast to 2030 (US$ Thousand)
North America Connected Vehicle Market Segmentation
The North America connected vehicle market is segmented based on technology, connectivity, application, and country. Based on technology, the North America connected vehicle market is categorized into 5G, 4G/LTE, and 3G & 2G. The 4G/LTE segment held the largest market share in 2022.
By on connectivity, the North America connected vehicle market is segmented into integrated, tethered, and embedded. The embedded segment held the largest market share in 2022.
In terms of application, the North America connected vehicle market is categorized into telematics, infotainment, driving assistance, and others. The infotainment segment held the largest market share in 2022.
Based on country, the North America connected vehicle market is segmented into the US, Canada, and Mexico. The US dominated the North America connected vehicle market share in 2022.
AT&T, Audi AG, Bayerische Motoren Werke AG, Continental AG, Denso, General Motors Co, Harman International Industries Inc, Robert Bosch GmbH, Visteon Corp, and Vodafone Group Plc are among the leading companies operating in the North America connected vehicles market.
Summary Info
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According to the Research Team’ research, the North America connected vehicle market was valued at US$ 11,424.96 million in 2022 and is expected to reach US$ 40,918.49 million by 2030, registering a CAGR of 17.3% from 2022 to 2030. Connected car data monetization and increasing smart city initiatives are among the critical factors attributed to the North America connected vehicle market expansion.
Data monetization trends in the connected vehicle industry involve exploring innovative ways to leverage the vast amounts of data generated by connected vehicles for financial gain while also delivering value to vehicle owners and third-party stakeholders. One prominent trend is the usage-based insurance (UBI). Insurance companies increasingly use telematics data from connected vehicles to offer UBI policies. These policies calculate premiums based on real-time driving behavior, promoting safer driving habits and potentially lowering insurance costs for responsible drivers. This approach benefits consumers and allows insurers to assess risk better and set competitive pricing.
Data analytics and insights services are becoming integral to the connected vehicle ecosystem. Companies monetize vehicle data by providing automakers, city planners, and advertisers with actionable insights. This data can inform infrastructure improvements, traffic management strategies, and targeted advertising campaigns.
On the contrary, data privacy and security concerns hurdle the growth of North America connected vehicle market.
Based on technology, the North America connected vehicle market is categorized into 5G, 4G/LTE, and 3G & 2G. The 4G/LTE segment held 69.2% market share in 2022, amassing US$ 7,905.80 million. It is projected to garner US$ 20,105.63 million by 2030 to expand at 12.4% CAGR during 2022-2030.
By connectivity, the North America connected vehicle market is segmented into integrated, tethered, and embedded. The embedded segment held 53.1% share of North America connected vehicle market in 2022, amassing US$ 6,065.82 million. It is projected to garner US$ 21,605.97 million by 2030 to expand at 17.2 CAGR during 2022-2030.
In terms of application, the North America connected vehicle market is categorized into telematics, infotainment, driving assistance, and others. The infotainment segment held 33.2% share of North America connected vehicle market in 2022, amassing US$ 3,796.07 million. It is projected to garner US$ 12,942.11 million by 2030 to expand at 16.6% CAGR during 2022-2030.
Based on country, the North America connected vehicle market has been segmented into the US, Canada, and Mexico. Our regional analysis states that the US captured 65.2% share of North America connected vehicle market in 2022. It was assessed at US$ 7,446.40 million in 2022 and is likely to hit US$ 27,134.02 million by 2030, exhibiting a CAGR of 17.5% during 2022-2030.
Key players operating in the North America connected vehicle market are AT&T, Audi AG, Bayerische Motoren Werke AG, Continental AG, Denso, General Motors Co, Harman International Industries Inc, Robert Bosch GmbH, Visteon Corp, and Vodafone Group Plc, among others.
In June 2023, AT&T and HAAS Alert have agreed to combine digital alerts from HAAS Alert’s industry-leading Safety Cloud cellular vehicle-to-everything (V2X) service with AT&T-connected vehicle solutions for automakers, delivering lifesaving hazard and roadway alerts to drivers on the road.
In September 2023, Harman International acquired CAARESYS, an Israel-based company that develops vehicle passenger monitoring systems. CAARESYS has successfully collaborated with leading OEMs to develop a mass production solution for cabin monitoring, which includes vital sign sensing, passenger localization, and Child Presence Detection (CPD).
o Highlights key business priorities in order to assist companies to realign their business strategies
o The key findings and recommendations highlight crucial progressive industry trends in the North America connected vehicle market, thereby allowing players across the value chain to develop effective long-term strategies
o Develop modify business expansion plans by using substantial growth offering developed and emerging markets
o Scrutinize in-depth North America market trends and outlook coupled with the factors driving the North America connected vehicle market, as well as those hindering it
o Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution
TABLE OF CONTENTS
1.1 Market Segmentation
1.1.1 Connected Vehicle Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. North America Connected Vehicle Market Landscape
4.1 Overview
4.2 Ecosystem Analysis
4.2.1 Automakers and OEMs
4.2.2 Tier 1 Suppliers
4.2.3 Tier 2 and Tier 3 Suppliers
4.2.4 Telecommunications Providers
4.2.5 Technology Providers
4.2.6 Government Regulations and Standards Bodies
4.2.7 Data Providers
4.2.8 Logistics and Distribution
4.2.9 Service and Maintenance Providers
4.2.10 End Users
4.2.11 Aftermarket Providers
5. North America Connected Vehicle Market – Key Industry Dynamics
5.1 Connected Vehicle Market – Key Industry Dynamics
5.2 Market Drivers
5.2.1 Growing Demand for Driving Assistance System
5.2.2 Advancements in Connectivity Technology
5.3 Market Restraints
5.3.1 Data Privacy and Security Concerns
5.3.2 High Initial Costs and Affordability Concerns
5.4 Market Opportunities
5.4.1 Increasing Smart City Initiatives
5.4.2 Adoption of Autonomous vehicles
5.5 Future Trends
5.5.1 Connected Car Data Monetization
5.6 Impact of Drivers and Restraints:
6. Connected Vehicle Market – North America Market Analysis
6.1 Connected Vehicle Market Revenue (US$ Million), 2022 – 2030
6.2 Connected Vehicle Market Forecast and Analysis
7. North America Connected Vehicle Market Analysis – Technology
7.1 Connected Vehicle Market, By Technology (2022 and 2030)
7.2 5G
7.2.1 Overview
7.2.2 5G Market, Revenue and Forecast to 2030 (US$ Million)
7.3 4G
7.3.1 Overview
7.3.2 4G Market, Revenue and Forecast to 2030 (US$ Million)
7.4 3G & 2G
7.4.1 Overview
7.4.2 3G & 2G Market, Revenue and Forecast to 2030 (US$ Million)
8. North America Connected Vehicle Market Analysis – Connectivity
8.1 Connected Vehicle Market, By Connectivity (2022 and 2030)
8.2 Integrated
8.2.1 Overview
8.2.2 Integrated Market, Revenue and Forecast to 2030 (US$ Million)
8.3 Tethered
8.3.1 Overview
8.3.2 Tethered Market, Revenue and Forecast to 2030 (US$ Million)
8.4 Embedded
8.4.1 Overview
8.4.2 Embedded Market, Revenue and Forecast to 2030 (US$ Million)
9. North America Connected Vehicle Market Analysis – Application
9.1 Connected Vehicle Market, By Application (2022 and 2030)
9.2 Telematics
9.2.1 Overview
9.2.2 Telematics Market, Revenue and Forecast to 2030 (US$ Million)
9.3 Infotainment
9.3.1 Overview
9.3.2 Infotainment Market, Revenue and Forecast to 2030 (US$ Million)
9.4 Driving assistance
9.4.1 Overview
9.4.2 Driving assistance Market, Revenue and Forecast to 2030 (US$ Million)
9.5 Others
9.5.1 Overview
9.5.2 Others Market, Revenue and Forecast to 2030 (US$ Million)
10. North America Connected Vehicle Market – Country Analysis
10.1 North America
10.1.1 Overview
10.1.2 North America Connected Vehicle Market Revenue and Forecasts and Analysis – By Country
10.1.2.1 US Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn)
10.1.2.1.1 United States Connected Vehicle Market Breakdown by Technology
10.1.2.1.2 United States Connected Vehicle Market Breakdown by Connectivity
10.1.2.1.3 United States Connected Vehicle Market Breakdown by Application
10.1.2.2 Canada Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn)
10.1.2.2.1 Canada Connected Vehicle Market Breakdown by Technology
10.1.2.2.2 Canada Connected Vehicle Market Breakdown by Connectivity
10.1.2.2.3 Canada Connected Vehicle Market Breakdown by Application
10.1.2.3 Mexico Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn)
10.1.2.3.1 Mexico Connected Vehicle Market Breakdown by Technology
10.1.2.3.2 Mexico Connected Vehicle Market Breakdown by Connectivity
10.1.2.3.3 Mexico Connected Vehicle Market Breakdown by Application
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Product Development
11.4 Merger and Acquisition
12. Company Profiles
12.1 Harman International Industries Inc
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Robert Bosch GmbH
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 AT&T Inc
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Denso Corp
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Visteon Corp
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Continental AG
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 Audi AG
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 General Motors Co
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 Bayerische Motoren Werke AG
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Vodafone Group Plc
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 Key Developments
13. Appendix
13.1 About the Research Team
LIST OF TABLES
Table 1. Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Million)
Table 2. Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Million) – Technology
Table 3. Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Million) – Connectivity
Table 4. Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Million) – Application
Table 5. United States Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Technology
Table 6. United States Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Connectivity
Table 7. United States Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Application
Table 8. Canada Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Technology
Table 9. Canada Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Connectivity
Table 10. Canada Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Application
Table 11. Mexico Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Technology
Table 12. Mexico Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Connectivity
Table 13. Mexico Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn) – Application
LIST OF FIGURES
Figure 1. Connected Vehicle Market Segmentation, By Country
Figure 2. Ecosystem: Connected Vehicle Market
Figure 3. Impact Analysis of Drivers and Restraints
Figure 4. Connected Vehicle Market Revenue (US$ Million), 2022 – 2030
Figure 5. Connected Vehicle Market Share (%) – Technology, 2022 and 2030
Figure 6. 5G Market Revenue and Forecasts To 2030 (US$ Million)
Figure 7. 4G Market Revenue and Forecasts To 2030 (US$ Million)
Figure 8. 3G & 2G Market Revenue and Forecasts To 2030 (US$ Million)
Figure 9. Connected Vehicle Market Share (%) – Connectivity, 2022 and 2030
Figure 10. Integrated Market Revenue and Forecasts To 2030 (US$ Million)
Figure 11. Tethered Market Revenue and Forecasts To 2030 (US$ Million)
Figure 12. Embedded Market Revenue and Forecasts To 2030 (US$ Million)
Figure 13. Connected Vehicle Market Share (%) – Application, 2022 and 2030
Figure 14. Telematics Market Revenue and Forecasts To 2030 (US$ Million)
Figure 15. Infotainment Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16. Driving assistance Market Revenue and Forecasts To 2030 (US$ Million)
Figure 17. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 18. North America Connected Vehicle Market, by Key Country – Revenue (2022) (US$ Million)
Figure 19. Connected Vehicle Market Breakdown by Key Country, 2022 and 2030 (%)
Figure 20. US Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 21. Canada Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 22. Mexico Connected Vehicle Market Revenue and Forecasts To 2030 (US$ Mn)
The List of Companies – North America Connected Vehicle Market
1. AT&T
2. Audi AG
3. Bayerische Motoren Werke AG
4. Continental AG
5. Denso
6. General Motors Co
7. Harman International Industries Inc
8. Robert Bosch GmbH
9. Visteon Corp
10. Vodafone Group Plc
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