Menstrual Cups Market Size and Forecasts (2020-2030)

The menstrual cups market size was valued at US$ 1.05 billion in 2022 and is expected to reach US$ 1.64 billion by 2030; it is estimated to register a CAGR of 5.8% from 2022 to 2030. The menstrual cups market growth can be attributed to the increasing awareness regarding benefits of using menstrual cups. The menstrual cups market is highly competitive, owing to many regional and global players. Players compete based on product quality, product differentiation, and price. Market players are adopting different strategies to stand out as strong competitors.

Based on type, the menstrual cups market is categorized into reusable and disposable. The reusable segment is expected to register the highest CAGR during 2022–2030. Reusable menstrual cups represent a sustainable and cost-effective revolution in menstrual hygiene. Typically crafted from medical-grade silicone, rubber, or thermoplastic elastomers, these bell-shaped cups are inserted into the vagina to collect menstrual flow rather than absorbing it like traditional tampons or pads. The flexibility and softness of the material ensure comfort and ease of use, adapting to the user’s anatomy. Reusable menstrual cups can be worn for up to 12 hours, providing leak-free protection and allowing users greater flexibility in managing their periods. One of their most significant advantages is their environmental impact, as they can be reused. The cups significantly reduce the amount of menstrual waste produced, contributing to an eco-friendly menstrual care routine. In addition, the long-term cost savings and the convenience of not needing to purchase disposable products regularly make reusable menstrual cups an increasingly popular choice for users looking for sustainable and practical alternatives in menstrual hygiene.

The global menstrual cups market is segmented into five central regions: North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America. In 2022, North America region accounted for the largest share of the global menstrual cups market. The surge in demand for menstrual cups in North America can be attributed to several factors that reflect changing attitudes toward menstrual hygiene products, environmental concerns, and a need for more sustainable and cost-effective alternatives. Awareness and acceptance of menstrual cups as an eco-friendly option compared to traditional disposable products such as tampons and pads is growing across the region. Menstrual cups are reusable and long-lasting, reducing the environmental effects associated with the disposal of single-use menstrual products.
Single-use menstrual products and plastic packaging of pads, tampons, and panty liners generate more than 200,000 metric ton of waste annually. According to the data from the Harvard Business School, the US recorded the disposal of 12 billion pads and 7 billion tampons in landfills, sewage lines, and oceans annually. The rising focus on sustainability and environmental consciousness has prompted many individuals to seek products that align with their values. Menstrual cups, made of medical-grade silicone or other safe materials, significantly reduce the amount of waste generated from menstrual products. This resonates with consumers increasingly making choices based on environmental considerations, leading to a shift away from disposable options.

1.1.1 Global Menstrual Cups Market Breakdown – by Region

• The report includes the segmentation of the global menstrual cups market as follows:

• The global menstrual cups market is segmented on the basis of type, material, distribution channel, and geography. Based on type, the market is categorized into reusable and disposable. By material, the market is categorised into medical grade silicone, rubber, and thermoplastic elastomer. By distribution channel, the market is categorized into supermarkets and hypermarkets, specialty stores, online retail, and others. By geography, the global menstrual cups market is broadly segmented into North America, Europe, Asia Pacific, the Middle East & Africa, and South & Central America. The North America menstrual cups market is further segmented into the US, Canada, and Mexico. The Europe menstrual cups market is subsegmented into Germany, France, the UK, Italy, Russia, and the Rest of Europe. The menstrual cups market in Asia Pacific is further segmented into China, India, Japan, Australia, South Korea, and the Rest of Asia Pacific. The market in the Middle East & Africa is further segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. The South & Central America menstrual cups market is further segmented into Brazil, Argentina, and the Rest of South & Central America.

1. Introduction
1.1 The Research Team Report Guidance.
1.2 Market Segmentation.
2. Executive Summary
2.1 Key Insights.
2.2 Market Attractiveness.
2.2.1 Market Attractiveness.
3. Research Methodology
3.1 Coverage.
3.2 Secondary Research.
3.3 Primary Research.
4. Global Menstrual Cups Market Landscape
4.1 Overview.
4.2 Porter’s Five Forces Analysis.
4.2.1 Bargaining Power of Suppliers.
4.2.2 Bargaining Power of Buyers.
4.2.3 Threat of New Entrants.
4.2.4 Competitive Rivalvary.
4.2.5 Threat of Substitutes.
4.3 Ecosystem Analysis.
4.3.1 List of Vendors.
5. Global Menstrual Cups Market – Key Market Dynamics
5.1 Market Drivers.
5.1.1 Increasing Demand for Sustainable Menstrual Cups Products.
5.1.2 Convenience and Cost Effectiveness Provided by Menstrual Cups.
5.2 Market Restraints.
5.2.1 Product Availability.
5.2.2 Consumer Perception and Unawareness.
5.3 Market Opportunities.
5.3.1 Government Initiatives.
5.4 Future Trends.
5.4.1 Thermoplastic Elastomers Menstrual Cups Cups
5.5 Impact Analysis.
6. Global Menstrual Cups Cups Market – Global Market Analysis
6.1 Global Menstrual Cups Cups Market Revenue (US$ Million)
6.2 Global Menstrual Cups Cups Market Forecast and Analysis.
7. Global Menstrual Cups Cups Market Analysis – Type
7.1 Reusable.
7.1.1 Overview.
7.1.2 Reusable Market Revenue and Forecast to 2030 (US$ Million)
7.2 Disposable.
7.2.1 Overview.
7.2.2 Disposable Market Volume, Revenue and Forecast to 2030 (US$ Million)
8. Global Menstrual Cups Market Analysis – Material
8.1 Medical Grade Silicone.
8.1.1 Overview.
8.1.2 Medical Grade Silicone Market, Revenue and Forecast to 2030 (US$ Million)
8.2 Rubber
8.2.1 Overview.
8.2.2 Rubber Market, Revenue and Forecast to 2030 (US$ Million)
8.3 Thermoplastic Elastomer
8.3.1 Overview.
8.3.2 Thermoplastic Elastomer Market, Revenue and Forecast to 2030 (US$ Million)
9. Global Menstrual Cups Market Analysis – Distribution Channel
9.1 Supermarkets and Hypermarkets.
9.1.1 Overview.
9.1.2 Supermarkets and Hypermarkets Market Revenue and Forecast to 2030 (US$ Million)
9.2 Specialty Stores.
9.2.1 Overview.
9.2.2 Specialty Stores Market Revenue and Forecast to 2030 (US$ Million)
9.3 Online Retail
9.3.1 Overview.
9.3.2 Online Retail Market Volume, Revenue and Forecast to 2030 (US$ Million)
9.4 Others.
9.4.1 Overview.
9.4.2 Others Market Volume, Revenue and Forecast to 2030 (US$ Million)
10. Global Menstrual Cups Market – Geographical Analysis
10.1 North America.
10.1.1 North America Menstrual Cups Market Overview.
10.1.2 North America Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.1.3 North America Menstrual Cups Market Breakdown by Type.
10.1.3.1 North America Menstrual Cups Market Revenue and Forecasts and Analysis – By Type.
10.1.4 North America Menstrual Cups Market Breakdown by Material
10.1.4.1 North America Menstrual Cups Market Revenue and Forecasts and Analysis – By Material
10.1.5 North America Menstrual Cups Market Breakdown by Distribution Channel
10.1.5.1 North America Menstrual Cups Market Revenue and Forecasts and Analysis – By Distribution Channel
10.1.6 North America Menstrual Cups Market Revenue and Forecasts and Analysis – By Countries.
10.1.6.1 North America Menstrual Cups Market Breakdown by Country.
10.1.6.2 US Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.2.1 US Menstrual Cups Market Breakdown by Type.
10.1.6.2.2 US Menstrual Cups Market Breakdown by Material
10.1.6.2.3 US Menstrual Cups Market Breakdown by Distribution Channel
10.1.6.3 Canada Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.3.1 Canada Menstrual Cups Market Breakdown by Type.
10.1.6.3.2 Canada Menstrual Cups Market Breakdown by Material
10.1.6.3.3 Canada Menstrual Cups Market Breakdown by Distribution Channel
10.1.6.4 Mexico Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.4.1 Mexico Menstrual Cups Market Breakdown by Type.
10.1.6.4.2 Mexico Menstrual Cups Market Breakdown by Material
10.1.6.4.3 Mexico Menstrual Cups Market Breakdown by Distribution Channel
10.2 Europe.
10.2.1 Europe Menstrual Cups Market Overview.
10.2.2 Europe Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.2.3 Europe Menstrual Cups Market Breakdown by Type.
10.2.3.1 Europe Menstrual Cups Market Revenue and Forecasts and Analysis – By Type.
10.2.4 Europe Menstrual Cups Market Breakdown by Material
10.2.4.1 Europe Menstrual Cups Market Revenue and Forecasts and Analysis – By Material
10.2.5 Europe Menstrual Cups Market Breakdown by Distribution Channel
10.2.5.1 Europe Menstrual Cups Market Revenue and Forecasts and Analysis – By Distribution Channel
10.2.6 Europe Menstrual Cups Market Revenue and Forecasts and Analysis – By Countries.
10.2.6.1 Europe Menstrual Cups Market Breakdown by Country.
10.2.6.2 Germany Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.2.1 Germany Menstrual Cups Market Breakdown by Type.
10.2.6.2.2 Germany Menstrual Cups Market Breakdown by Material
10.2.6.2.3 Germany Menstrual Cups Market Breakdown by Distribution Channel
10.2.6.3 France Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.3.1 France Menstrual Cups Market Breakdown by Type.
10.2.6.3.2 France Menstrual Cups Market Breakdown by Material
10.2.6.3.3 France Menstrual Cups Market Breakdown by Distribution Channel
10.2.6.4 Italy Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.4.1 Italy Menstrual Cups Market Breakdown by Type.
10.2.6.4.2 Italy Menstrual Cups Market Breakdown by Material
10.2.6.4.3 Italy Menstrual Cups Market Breakdown by Distribution Channel
10.2.6.5 UK Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.5.1 UK Menstrual Cups Market Breakdown by Type.
10.2.6.5.2 UK Menstrual Cups Market Breakdown by Material
10.2.6.5.3 UK Menstrual Cups Market Breakdown by Distribution Channel
10.2.6.6 Russia Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.6.1 Russia Menstrual Cups Market Breakdown by Type.
10.2.6.6.2 Russia Menstrual Cups Market Breakdown by Material
10.2.6.6.3 Russia Menstrual Cups Market Breakdown by Distribution Channel
10.2.6.7 Rest of Europe Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.7.1 Rest of Europe Menstrual Cups Market Breakdown by Type.
10.2.6.7.2 Rest of Europe Menstrual Cups Market Breakdown by Material
10.2.6.7.3 Rest of Europe Menstrual Cups Market Breakdown by Distribution Channel
10.3 Asia Pacific.
10.3.1 Asia Pacific Menstrual Cups Market Overview.
10.3.2 Asia Pacific Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.3.3 Asia Pacific Menstrual Cups Market Breakdown by Type.
10.3.3.1 Asia Pacific Menstrual Cups Market Revenue and Forecasts and Analysis – By Type.
10.3.4 Asia Pacific Menstrual Cups Market Breakdown by Material
10.3.4.1 Asia Pacific Menstrual Cups Market Revenue and Forecasts and Analysis – By Material
10.3.5 Asia Pacific Menstrual Cups Market Breakdown by Distribution Channel
10.3.5.1 Asia Pacific Menstrual Cups Market Revenue and Forecasts and Analysis – By Distribution Channel
10.3.6 Asia Pacific Menstrual Cups Market Revenue and Forecasts and Analysis – By Countries.
10.3.6.1 Asia Pacific Menstrual Cups Market Breakdown by Country.
10.3.6.2 Australia Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.3.6.2.1 Australia Menstrual Cups Market Breakdown by Type.
10.3.6.2.2 Australia Menstrual Cups Market Breakdown by Material
10.3.6.2.3 Australia Menstrual Cups Market Breakdown by Distribution Channel
10.3.6.3 China Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.3.6.3.1 China Menstrual Cups Market Breakdown by Type.
10.3.6.3.2 China Menstrual Cups Market Breakdown by Material
10.3.6.3.3 China Menstrual Cups Market Breakdown by Distribution Channel
10.3.6.4 India Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.3.6.4.1 India Menstrual Cups Market Breakdown by Type.
10.3.6.4.2 India Menstrual Cups Market Breakdown by Material
10.3.6.4.3 India Menstrual Cups Market Breakdown by Distribution Channel
10.3.6.5 Japan Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.3.6.5.1 Japan Menstrual Cups Market Breakdown by Type.
10.3.6.5.2 Japan Menstrual Cups Market Breakdown by Material
10.3.6.5.3 Japan Menstrual Cups Market Breakdown by Distribution Channel
10.3.6.6 South Korea Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.3.6.6.1 South Korea Menstrual Cups Market Breakdown by Type.
10.3.6.6.2 South Korea Menstrual Cups Market Breakdown by Material
10.3.6.6.3 South Korea Menstrual Cups Market Breakdown by Distribution Channel
10.3.6.7 Rest of Asia Pacific Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.3.6.7.1 Rest of Asia Pacific Menstrual Cups Market Breakdown by Type.
10.3.6.7.2 Rest of Asia Pacific Menstrual Cups Market Breakdown by Material
10.3.6.7.3 Rest of Asia Pacific Menstrual Cups Market Breakdown by Distribution Channel
10.4 Middle East and Africa.
10.4.1 Middle East and Africa Menstrual Cups Market Overview.
10.4.2 Middle East and Africa Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.4.3 Middle East and Africa Menstrual Cups Market Breakdown by Type.
10.4.3.1 Middle East and Africa Menstrual Cups Market Revenue and Forecasts and Analysis – By Type.
10.4.4 Middle East and Africa Menstrual Cups Market Breakdown by Material
10.4.4.1 Middle East and Africa Menstrual Cups Market Revenue and Forecasts and Analysis – By Material
10.4.5 Middle East and Africa Menstrual Cups Market Breakdown by Distribution Channel
10.4.5.1 Middle East and Africa Menstrual Cups Market Revenue and Forecasts and Analysis – By Distribution Channel
10.4.6 Middle East and Africa Menstrual Cups Market Revenue and Forecasts and Analysis – By Countries.
10.4.6.1 Middle East and Africa Menstrual Cups Market Breakdown by Country.
10.4.6.2 South Africa Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.2.1 South Africa Menstrual Cups Market Breakdown by Type.
10.4.6.2.2 South Africa Menstrual Cups Market Breakdown by Material
10.4.6.2.3 South Africa Menstrual Cups Market Breakdown by Distribution Channel
10.4.6.3 Saudi Arabia Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.3.1 Saudi Arabia Menstrual Cups Market Breakdown by Type.
10.4.6.3.2 Saudi Arabia Menstrual Cups Market Breakdown by Material
10.4.6.3.3 Saudi Arabia Menstrual Cups Market Breakdown by Distribution Channel
10.4.6.4 UAE Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.4.1 UAE Menstrual Cups Market Breakdown by Type.
10.4.6.4.2 UAE Menstrual Cups Market Breakdown by Material
10.4.6.4.3 UAE Menstrual Cups Market Breakdown by Distribution Channel
10.4.6.5 Rest of Middle East & Africa Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.5.1 Rest of Middle East & Africa Menstrual Cups Market Breakdown by Type.
10.4.6.5.2 Rest of Middle East & Africa Menstrual Cups Market Breakdown by Material
10.4.6.5.3 Rest of Middle East & Africa Menstrual Cups Market Breakdown by Distribution Channel
10.5 South & Central America.
10.5.1 South & Central America Menstrual Cups Market Overview.
10.5.2 South & Central America Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.5.3 South & Central America Menstrual Cups Market Breakdown by Type.
10.5.3.1 South & Central America Menstrual Cups Market Revenue and Forecasts and Analysis – By Type.
10.5.4 South & Central America Menstrual Cups Market Breakdown by Material
10.5.4.1 South & Central America Menstrual Cups Market Revenue and Forecasts and Analysis – By Material
10.5.5 South & Central America Menstrual Cups Market Breakdown by Distribution Channel
10.5.5.1 South & Central America Menstrual Cups Market Revenue and Forecasts and Analysis – By Distribution Channel
10.5.6 South & Central America Menstrual Cups Market Revenue and Forecasts and Analysis – By Countries.
10.5.6.1 South & Central America Menstrual Cups Market Breakdown by Country.
10.5.6.2 Brazil Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.2.1 Brazil Menstrual Cups Market Breakdown by Type.
10.5.6.2.2 Brazil Menstrual Cups Market Breakdown by Material
10.5.6.2.3 Brazil Menstrual Cups Market Breakdown by Distribution Channel
10.5.6.3 Argentina Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.3.1 Argentina Menstrual Cups Market Breakdown by Type.
10.5.6.3.2 Argentina Menstrual Cups Market Breakdown by Material
10.5.6.3.3 Argentina Menstrual Cups Market Breakdown by Distribution Channel
10.5.6.4 Rest of South & Central America Menstrual Cups Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.4.1 Rest of South & Central America Menstrual Cups Market Breakdown by Type.
10.5.6.4.2 Rest of South & Central America Menstrual Cups Market Breakdown by Material
10.5.6.4.3 Rest of South & Central America Menstrual Cups Market Breakdown by Distribution Channel
11. Impact of COVID-19 Pandemic on Global Menstrual Cups Market
11.1 Pre & Post Covid-19 Impact
12. Competitive Landscape
12.1 Heat Map Analysis By Key Players.
12.2 Company Positioning & Concentration.
13. Industry Landscape
13.1 Overview.
13.2 Business Planning and Strategy.
13.3 Product News.
14. Company Profiles
14.1 Nixit
14.1.1 Key Facts.
14.1.2 Business Description.
14.1.3 Products and Services.
14.1.4 Financial Overview.
14.1.5 SWOT Analysis.
14.1.6 Key Developments.
14.2 Lunette Global
14.2.1 Key Facts.
14.2.2 Business Description.
14.2.3 Products and Services.
14.2.4 Financial Overview.
14.2.5 SWOT Analysis.
14.2.6 Key Developments.
14.3 Lena Cup LLC.
14.3.1 Key Facts.
14.3.2 Business Description.
14.3.3 Products and Services.
14.3.4 Financial Overview.
14.3.5 SWOT Analysis.
14.3.6 Key Developments.
14.4 Diva International Inc.
14.4.1 Key Facts.
14.4.2 Business Description.
14.4.3 Products and Services.
14.4.4 Financial Overview.
14.4.5 SWOT Analysis.
14.4.6 Key Developments.
14.5 Saalt
14.5.1 Key Facts.
14.5.2 Business Description.
14.5.3 Products and Services.
14.5.4 Financial Overview.
14.5.5 SWOT Analysis.
14.5.6 Key Developments.
14.6 Pixie Cup.
14.6.1 Key Facts.
14.6.2 Business Description.
14.6.3 Products and Services.
14.6.4 Financial Overview.
14.6.5 SWOT Analysis.
14.6.6 Key Developments.
14.7 June Cup.
14.7.1 Key Facts.
14.7.2 Business Description.
14.7.3 Products and Services.
14.7.4 Financial Overview.
14.7.5 SWOT Analysis.
14.7.6 Key Developments.
14.8 Cora.
14.8.1 Key Facts.
14.8.2 Business Description.
14.8.3 Products and Services.
14.8.4 Financial Overview.
14.8.5 SWOT Analysis.
14.8.6 Key Developments.
14.9 The Flex Company.
14.9.1 Key Facts.
14.9.2 Business Description.
14.9.3 Products and Services.
14.9.4 Financial Overview.
14.9.5 SWOT Analysis.
14.9.6 Key Developments.
14.10 Blossom Cup.
14.10.1 Key Facts.
14.10.2 Business Description.
14.10.3 Products and Services.
14.10.4 Financial Overview.
14.10.5 SWOT Analysis.
14.10.6 Key Developments.
15. Appendix

Not available