RFQ 2552-LUXURY CRUISES-B2C.B2B-LEI-QL-WIDI-AU.NZ.GB.US

RFQ 2552-LUXURY CRUISES-B2C.B2B-LEI-QL-WIDI-AU.NZ.GB.US

This is a pitch RFQ to help the client work out a budget for this project and shortlist potential survey partners. There will surely be some honing of the survey specification and therefore at this stage we do not ask for more than a ballpark figure to help you save time. We do not require a detailed breakdown of fees.


In this first round competitive price is pivotal in swaying a decision in your favour. Once shortlisted, credentials come into focus and final negotiations begin.

If you are interested in quoting for this project, please review the brief below and enter your rates. After submission you will receive an email immediately with the content of this RFQ including your quoted fees.


Thank you in advance for your time!

    SURVEY SPECIFICATION

     

    Research Topic

    • The principal client is a luxury cruise operator seeking to explore expectations, motivations and perceptions regarding high end cruise experiences.

    • This RFQ is for the qualitative part of the project only.

    Research Locations

    • Australia.

    • New Zealand.

    • United Kingdom.

    • United States.

    Target Respondents
     
    High Net Worth Individuals

    • High net worth individuals with an investable household income of at least US$ 1 million.

    • Aged 25-75; mix of couples, solos, retirees and working professionals.

    • Frequent travellers who have booked or are likely to book premium travel experiences such as European tours and cruises.

    • Not all need not to have been on a luxury cruise before, but would consider it. Ideally a third of the respondents will have been on a cruise in the past.

    Travel Agents Luxury Holidays

    • Mix of independent agents as well as those belonging to a group with a focus on - or good portfolio of - luxury holidays. Both bricks & mortar and online

    • Robust share of high income travellers in their clientele.

    • Senior management with good understanding of all aspects of the business they run.

    Research Methodology

    • Online IDIs with two options: one lasting 30 minutes and another 60 minutes.

    • The client is looking for a recruitment only service, but if this deters you from sharing a quotation you can include moderating as well.

    • Recruitment is through free find.

    • For recruitment only, recruiters make appointments with eligible respondents for time-slots as agreed with the client beforehand.

    • Recruiters complete the screener online.

    • When including moderating, there is no requirement for transcripts, but screen recordings are.

    Number of Respondents

    • Australia: 4 HNIs and 3 agents.

    • New Zealand: 3 HNIs and 2 agents.

    • United Kingdom: 8 HNIs and 5 agents.

    • United States: 20 HNIs and 15 agents.

    Quotas

    • There are no regional quotas within each country, but interviews should not all be in the same location.

    • There are soft quotas for HNIs by age group, only to ensure a reasonable distribution.

    TASKS

     

    You as Survey Partner

    • Recruitment.

    • Incentives.

    • Scheduling appointments if recruitment only in liaison with the client.

    • Moderating optionally.

    • Quality assurance: ensuring that the respondents are who they claim to be according to the recruitment screener.

    • Project/field management.

    • No requirement for transcripts.

    • Web-meeting platform and screen recording for the moderating option.

    WRA/Client

    • Recruitment screener and - if with moderation - discussion guide.

    • Online recruitment screener.

    • Briefing.

    • Detailed documented project instructions.

    • Moderation if the the client takes care of this.

    • Web meeting app if the client moderates.

    • English transcripts.

    • Content analysis and reporting.

    DELIVERABLES BY SURVEY PARTNER

    • No deliverables for the recruitment only option.

    • Screen recordings for the moderating option.

    QUOTATION

     

    Please enter your quotation in US Dollars, including of all government levies, but excluding VAT. By default your quotation should be valid for a period of three months.

     

    Australia
    New Zealand
    United Kingdom
    United States

     

    N=7
    N=5
    N=13
    N=35

    Kindly confirm the tasks you are including in your quotation for the recruitment part of this survey.

    Your all-inclusive cost (covering all tasks you checked) in US$ for the recruitment of the respondents - LoI=30 Mins.

    US$

    US$

    US$

    US$

    Your all-inclusive cost (covering all tasks you checked) in US$ for the recruitment of the respondents - LoI=60 Mins.

    US$

    US$

    US$

    US$

    What is your total fee in US$ for the moderating - LoI=30 Mins. If you do not provide a moderating service, please leave skip.

    US$

    US$

    US$

    US$

    What is your total fee in US$ for the moderating - LoI=60 Mins. If you do not provide a moderating service, please leave skip.

    US$

    US$

    US$

    US$

    RATES PER RESPONDENT

     

    Australia
    New Zealand
    United Kingdom
    United States

    For your information, the cost per recruited respondent (LoI=30 mins) is:

    US$

    US$

    US$

    US$

    For your information, the cost per recruited respondent (LoI=60 mins) is:

    US$

    US$

    US$

    US$

    For your information, the cost of moderating one respondent is (LoI=30 mins):

    US$

    US$

    US$

    US$

    For your information, the cost of moderating one respondent is (LoI=60 mins):

    US$

    US$

    US$

    US$

    PROJECT TIMELINE

     

     

    Australia
    New Zealand
    United Kingdom
    United States

     

    N=7
    N=5
    N=13
    N=35

    How many working days do you need for the recruitment?

    Days:

    Days:

    Days:

    Days:

    And how many days for the moderating? Skip if you do not offer a moderating service.

    Days:

    Days:

    Days:

    Days:

    TERMS OF PAYMENT AND MEMBERSHIP OF PROFESSIONAL ASSOCIATION

     

     



    YOUR CONTACT DETAILS

     

     

     

     

     

     

     

     

     

     

     

    Thank you for your time to prepare this quotation. You will receive an email within a minute of submitting your offer, which contains the details of your quotation, as well as a summary of the survey's scope. Generally, you can view progress updates on this page under "comments" below. If you wish, you can subscribe to this post so that you receive an alert when there is an update entry. However, we will also keep in touch by email to keep you posted.

     

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