Spade Research

Spade Research is a dedicated research and consulting company with the capability to cover more than 50 countries across globe. We provide consulting services with customized research reports at an affordable cost. We also provide survey solutions to different MR agencies and many industries.

Started in 2011, with wide and extensive experience in data collection across the globe. Our services & reports are instruments in helping clients to make effective and informed business decisions. We offer market intelligence reports that comprise facts-based relevant data for various industries including healthcare, pharmaceuticals, biotech, clinical trials, food & beverage, and fast moving consumer goods and services. With a deep understanding of various industries, we provide strategic insights based on monitoring and analyzing the market to predict its current scenario and future growth prospects.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Secondary research.
Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: recruitment.

Including any preceding tasks leading up to this service level.

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Item ID: IND19WRA Category: Tags: ,


Spade’s consulting services help you prioritize your opportunities whether you are planning to leap into a particular market or you are already in the particular market and trying to explore new areas or, want insights. Spade consulting services are providing services from research to setting up something in a country. Keeping in mind the current scenario and future expected changes, we effectively shift through opportunities and bring forth only the best prospects for our clients. Our business consulting competencies are strengthened by our market knowledge developed over the course of several years by our team of economists, and market researchers.

Quantitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Questionnaire designing.
  • Sample plan development.
  • Summary reporting.
  • Full reporting.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field dox/OE responses.
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.
Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Computer aided telephone interviewing (CATI).
  • Mystery shopping – physical visits.
  • Mystery shopping – emailing.
  • Mystery shopping – website visits.
  • Multi session surveys (e.g. diaries, HUTs).
  • Shop tests.
  • Retail census.

Qualitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Guide and screener development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of guide and screener.
  • Venue, hospitality and equipment.
  • Simultaneous translation to English.
  • English transcripts.
Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Telephone indepth interviews.
  • Online bulletin boards.
  • Home based observations (e.g. ethnographic studies).
  • Retail based observations (e.g. shopping accompaniment).

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Government officials.
Secondary Research Methods

  • Online.
  • Offline.
Research Products/Specialisations

  • Panel.
Direct Field Resources

  • Egypt.
  • India.
  • Morocco.
  • Philippines.
  • Saudi Arabia.
  • Thailand.
  • United Arab Emirates.
  • United Kingdom.
  • United States.
  • Vietnam.
Excluded Industry Sectors

  • Agriculture.
  • Automotive.
  • B2B Services (e.g. consulting, legal services, advertising, media, PR etc.).
  • Construction/real estate.
  • Packaged fast moving consumer goods.
  • Education.
  • Healthcare (incl. medical services and pharmaceuticals).
  • Travel and logistics.
Geographical Coverage Panels

Consumer Panel

  • China.
  • India.
  • United States.
B2B Panel

  • China.
  • India.
  • United States.
Healthcare Panel

  • None.

Summary Info

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Geographical coverage:

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Joined WRA in:

Full time staff in listed country:

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