On Target
A professional LatAm team that make you feel like a king.
- Quantitative primary research.
- Qualitative primary research.
- Secondary research.
- Supporting piecemeal quant research services.
- Supporting piecemeal qual research services.
- Non research B2B services.
- Quant: fieldwork with (if relevant) data entry.
- Qual: transcripts.
Including any preceding tasks leading up to this service level.
Description
On Target doesn’t use predefined methodological designs. We prefer to innovate and create customized designs to give our clients the exact responses they need. One of our main differentiators is the communication- our clients are being constantly informed about the progress of each project.
Finally, our team is dedicated and enthusiastic about each project! With the can-do attitude, nothing can stop us in delivering excellent results and exceed clients’ expectations each time.
Quantitative Research
- Survey (methodology designing.
- Questionnaire designing.
- Sample plan development.
- Summary reporting in writing.
- Full reporting in writing.
- Reporting by means of an in-person executive presentation.
- Fieldwork with or without data entry.
- Translation of field documents/responses to open ended questions.
- Questionnaire/DE programming on – or offline.
- Coding of responses to open ended questions.
- Online reporting/tracking.
- Raw data file preparation.
- Data tabulations.
- Advanced statistical analyses.
- Paper aided personal interviewing (PAPI).
- Computer aided personal interviewing (CAPI).
- Central location test using PAPI or CAPI.
- Computer aided web interviewing (CAWI).
- Computer aided telephone interviewing (CATI/WATI).
- Interactive voice response (IVR).
- Mystery shopping – physical visits.
- Mystery shopping – telephone calling.
- Mystery shopping – emailing.
- Mystery shopping – website visits.
- Multi session surveys (e.g. diaries, HUTs).
- Retail audits.
- Retail observations.
- Shop tests.
- Retail census.
Qualitative Research
- Survey (methodology) designing.
- Guide and screener development.
- Summary reporting in writing.
- Full reporting in writing.
- Reporting by means of an in-person executive presentation.
- Recruitment with incentives.
- Moderating.
- Translation of guide and screener.
- Venue, hospitality and equipment.
- Simultaneous translation to English.
- English transcripts.
- Venue based focus group discussions.
- Online focus group discussions.
- Venue based indepth interviews.
- Work place indepth interviews.
- Home based indepth interviews.
- Online indepth interviews.
- Telephone indepth interviews.
- Online bulletin boards.
- Home based observations (e.g. ethnographic studies).
- Retail based observations (e.g. shopping accompaniment).
- Consumers.
- Retailers.
- B2B services.
- Distributors, wholesalers and importers.
- Finished product manufacturers.
- Semi-finished product (component) manufacturers.
- Raw material producers.
- Industry experts, professionals, specialists, industry observers.
- Government officials.
- Online.
- Offline.
- Research hardware tools.
- Panel.
- Research software tools.
- Off the shelf survey templates.
- Syndicated continuous tracking .
- Argentina.
- Bolivia.
- Brazil.
- Colombia.
- Costa Rica.
- Ecuador.
- Guatemala.
- Mexico.
- Panama.
- Peru.
- Puerto Rico.
Quantitative
- Translation of field documents and responses to open ended questions.
- Programming and (if relevant) hosting questionnaire.
- Data tabulations.
- Advanced statistical analyses.
- Automated reporting/charting.
- Summary reporting in writing.
- Full reporting in writing.
- Reporting by means of an in-person executive presentation.
Qualitative
- Translation of DG and screener.
- Simultaneous translation.
- English transcripts.
- Venue with hospitality and equipment.
- Web streaming.
- Summary reporting in writing.
- Full reporting in writing.
- Reporting by means of an in-person executive presentation.
Geographical Coverage Panels
- Argentina.
- Brazil.
- Chile.
- Colombia.
- Ecuador.
- Mexico.
- Peru.
- Puerto Rico.
- Argentina.
- Brazil.
- Chile.
- Colombia.
- Ecuador.
- Mexico.
- Peru.
- Puerto Rico.
- Argentina.
- Brazil.
- Chile.
- Colombia.
- Ecuador.
- Mexico.
- Peru.
- Puerto Rico.
Specialisations
- Automotive.
- Healthcare.
- ITC.
Industry Exclusions
- None.
- Advertising.
- Business strategy consulting.
- Call centre.
- Communications consulting.
- Corporate gifts.
- Credit reporting, business risk analysis.
- Direct marketing.
- Event management.
- Human Resources Placements.
- Investment consultancy.
- Management consulting.
- Merchandising.
- Promotions.
- Public relations.
- Software/website development and testing.
- Stock taking.
- Training.
Summary Info
| Member type: | |
|---|---|
| Geographical coverage: | |
| Countries: | Argentina, Bolivia, Brazil, Colombia, Costa Rica, Ecuador, Guatemala, Mexico, Panama, Peru, Puerto Rico |
| Resident operations: | Argentina, Bolivia, Costa Rica, Ecuador, Panama, Peru, Puerto Rico, Brazil, Colombia, Guatemala, Mexico |
| Service types: | Quantitative, Qualitative, Secondary research, Supporting services, Non research services |
| Year founded: | |
| Joined WRA in: | |
| Full time staff in listed country: | |
| Fieldwork tools: | Audio recording equipment, Audiovisual recording equipment, Eye tracking equipment, FocusVision, Handheld devices, Meters, Simultaneous audio translation equipment, Web streaming other than FV |
| In-house resident facilities (this listing): | CATI Stations, FGD Studio with AV link, FGD Studio with two-way mirror, Taste/Sniff test booths |
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