Middle East & Africa False Hair Products Market Forecast to 2030
Middle East & Africa False Hair Products Market Forecast to 2030 – Regional Analysis – by Product Type (Hair Extension, Hair Wig, and Hair Pieces), Material (Human Hair and Synthetic Hair), End User (Men, Women, and Kids), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)
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Description
Increased Promotion of False Hair Products on Social Media Fuels the Middle East & Africa False Hair Products Market
Social media platforms have integrated shopping facilities, which allow several influencers and hairstylists to promote and sell false hair products online. Consumers tend to purchase false hair products and skin-related products to enhance their appearance on social media platforms. Moreover, the growing adoption of false hair products by famous Hollywood and social media celebrities, influences viewers to use false hair products to create looks inspired by these celebrities.
Several false hair products companies prefer Instagram, Facebook, Pinterest, YouTube, and other social media platforms to endorse their brand and work. Such organizations record clients’ best hair transformation videos and upload them on social media platforms to showcase their work and reach target consumers. Secret Hair is one such company that has grown through social media by showcasing its work and using appropriate hashtags to reach the desired consumers. Instagram is among the most used social media platforms to sell false hair products. False hair products are best shown off in consumer-generated content, where they exhibit their hair wig or hair extension in video and picture tutorials. Therefore, the rising use of social media platforms to promote false hair products is expected to bolster the false hair products market in the coming years.
Middle East & Africa False Hair Products Market Overview
The Middle East & Africa false hair products market is segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. The market is predominantly driven by the passion among women to achieve longer and high-volume hair and cultural and religious customs that place high importance on the hair & beauty industry. The countries such as Saudi Arabia, the UAE, and Qatar have a considerable and growing market for false hair products.
In Africa, the false hair products market is expanding rapidly due to the rising popularity of braided and other elaborate hairstyles. Countries such as Ghana, Nigeria, South Africa, and Kenya have a large and growing market for false hair products. Cultural and religious aspects play a noteworthy role in the false hair products market in the region, with many women opting for modern hairstyles that cover their hair or add volume and length to their natural hair. Many women prefer wearing false hair products to add extra volume or length to their natural hair while maintaining a modest appearance. The religions in the Middle East & Africa have precise requirements regarding the appearance of hair, particularly for women. In Islam, women are needed to cover their hair in public, while in Orthodox Judaism, married women are expected to cover their hair with a headscarf or wig. As a result, the demand for false hair products that capitulate with religious dress codes can be high in specific communities.
Middle East & Africa False Hair Products Market Revenue and Forecast to 2030 (US$ Mn)
Middle East & Africa False Hair Products Market Segmentation
The Middle East & Africa false hair products market is segmented product type, material, end user, distribution channel, and country.
Based on product type, the Middle East & Africa false hair products market is segmented into hair extension, hair wig, and hair pieces. The hair extension segment held the largest market share in 2022.
Based on material, the Middle East & Africa false hair products market is bifurcated into human hair and synthetic hair. The synthetic hair segment held a larger market share in 2022.
Based on end user, the Middle East & Africa false hair products market is segmented into men, women, and kids. The women segment held the largest market share in 2022.
Based on distribution channel, the Middle East & Africa false hair products market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest market share in 2022.
Based on country, the Middle East & Africa false hair products market is segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. The Rest of Middle East & Africa dominated the Middle East & Africa false hair products market share in 2022.
Balmain Hair Group BV, Easihair Pro, Evergreen Products Group Ltd, HairUWear Inc, and Klix Hair Inc are some of the leading companies operating in the Middle East & Africa false hair products market.
Summary Info
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According to The Research Team’ research, the Middle East & Africa false hair products market was valued at US$ 557.94 million in 2022 and is expected to reach US$ 833.50 million by 2030, registering a CAGR of 5.1% from 2022 to 2030. Rising incidence of hair loss among patients undergoing cancer treatment and rising prevalence of alopecia and hair damage are among the critical factors attributed to the Middle East & Africa false hair products market expansion.
Chemotherapy, radiation therapy, and some other medical treatments for cancer are designed to target rapidly dividing cells, which unfortunately include hair follicles. As a result, patients undergoing cancer treatment often experience significant hair loss, which can be emotionally distressing and affect their self-esteem.
According to estimates from the International Agency for Research on Cancer (IARC), in 2018, 17.0 million new cancer cases and 9.5 million cancer deaths were reported across the world. By 2040, the new cancer cases and deaths are expected to grow to 27.5 million and 16.3 million, respectively, due to the changing lifestyles, dietary habits, alcohol, smoking, etc. The burden will probably be even more significant in economically transitioning countries in the future due to the increasing consumption of unhealthy diets, rising addiction to smoking, and physical inactivity. The demand for false hair products has significantly increased due to the prevalent hair loss caused by cancer treatments. False hair products such as wigs, extensions, etc. provide an effective solution for patients looking to maintain their appearance and regain some sense of normalcy amidst their battle with cancer. To meet the needs of cancer patients, false hair products market players are offering a wide range of products, including natural hair wigs, synthetic wigs, synthetic hair extensions and hair pieces, natural hair extensions and hair pieces, and personalized designs. False hair products manufacturers have improved the quality and comfort of their products, ensuring that cancer patients have access to comfortable and realistic-looking false hair products that help boost their confidence during a challenging period. The Middle East & Africa false hair products market growth is also driven by increasing awareness and understanding of cancer and its effects on patients. Support organizations, medical centers, and community initiatives have actively promoted the availability and benefits of wigs and extensions for cancer patients, encouraging them to embrace false hair products as an empowering option. Therefore, the increasing hair loss cases due to cancer treatments drive the false hair products market growth.
On the contrary, unethical practices in hair industry hampers on the growth of Middle East & Africa false hair products market.
Based on product type, the Middle East & Africa false hair products market is segmented into hair extension, hair wig, and hair pieces. The hair extension segment held 48.9% share of Middle East & Africa false hair products market in 2022, amassing US$ 272.91 million. It is projected to garner US$ 412.53 million by 2030 to expand at 5.3% CAGR during 2022–2030.
Based on material, the Middle East & Africa false hair products market is bifurcated into human hair and synthetic hair. The synthetic hair segment held 65.6% share of Middle East & Africa false hair products market in 2022, amassing US$ 365.96 million. It is projected to garner US$ 536.12 million by 2030 to expand at 4.9% CAGR during 2022–2030.
Based on end user, the Middle East & Africa false hair products market is segmented into men, women, and kids. The women segment held 59.3% share of Middle East & Africa false hair products market in 2022, amassing US$ 330.98 million. It is projected to garner US$ 517.04 million by 2030 to expand at 5.7% CAGR during 2022–2030.
Based on distribution channel, the Middle East & Africa false hair products market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held 56.2% share of Middle East & Africa false hair products market in 2022, amassing US$ 313.38 million. It is projected to garner US$ 473.00 million by 2030 to expand at 5.3% CAGR during 2022–2030.
Based on country, the Middle East & Africa false hair products market has been categorized into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. Our regional analysis states that the Rest of Middle East & Africa captured 57.2% share of Middle East & Africa false hair products market in 2022. It was assessed at US$ 323.03 million in 2022 and is likely to hit US$ 449.92 million by 2030, exhibiting a CAGR of 4.2% during 2022–2030.
Key players operating in the Middle East & Africa false hair products market are Balmain Hair Group BV, Easihair Pro, Evergreen Products Group Ltd, HairUWear Inc, and Klix Hair Inc, among others.
o Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa false hair products market.
o Highlights key business priorities in order to assist companies to realign their business strategies.
o The key findings and recommendations highlight crucial progressive industry trends in Middle East & Africa false hair products market, thereby allowing players across the value chain to develop effective long-term strategies.
o Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
o Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the market, as well as those hindering it.
o Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.
TABLE OF CONTENTS
1. Introduction
1.1 The Research Team Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Middle East & Africa False Hair Products Market Landscape
4.1 Overview
4.2 Porter’s Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Intensity of Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
5. Middle East & Africa False Hair Products Market – Key Industry Dynamics
5.1 Market Drivers
5.1.1 Rising Incidence of Hair Loss Among Patients Undergoing Cancer Treatment
5.1.2 Rising Prevalence of Alopecia and Hair Damage
5.2 Market Restraints
5.2.1 Hair Damage Concerns Surrounding Hair Extensions
5.3 Market Opportunities
5.3.1 Growing Utilization of False Hair Products in Entertainment and Fashion Industry
5.4 Future Trends
5.4.1 Increased Promotion of False Hair Products on Social Media
5.5 Impact of Drivers and Restraints:
6. False Hair Products Market – Middle East & Africa Market Analysis
6.1 Middle East & Africa False Hair Products Market Revenue (US$ Million), 2022 – 2030
6.2 Middle East & Africa False Hair Products Market Forecast and Analysis
7. Middle East & Africa False Hair Products Market Analysis – Product Type
7.1 Hair extension
7.1.1 Overview
7.1.2 Hair Extension Market Revenue and Forecast to 2030 (US$ Million)
7.2 Hair Wig
7.2.1 Overview
7.2.2 Hair Wig Market Revenue and Forecast to 2030 (US$ Million)
7.3 Hair Pieces
7.3.1 Overview
7.3.2 Hair Pieces Market Revenue and Forecast to 2030 (US$ Million)
8. Middle East & Africa False Hair Products Market Analysis – Material
8.1 Human Hair
8.1.1 Overview
8.1.2 Human Hair Market Revenue and Forecast to 2030 (US$ Million)
8.2 Synthetic Hair
8.2.1 Overview
8.2.2 Synthetic Hair Market Revenue and Forecast to 2030 (US$ Million)
9. Middle East & Africa False Hair Products Market Analysis – End User
9.1 Men
9.1.1 Overview
9.1.2 Men Market Revenue, and Forecast to 2030 (US$ Million)
9.2 Women
9.2.1 Overview
9.2.2 Women Market Revenue, and Forecast to 2030 (US$ Million)
9.3 Kids
9.3.1 Overview
9.3.2 Kids Market Revenue, and Forecast to 2030 (US$ Million)
10. Middle East & Africa False Hair Products Market Analysis – Distribution Channel
10.1 Supermarkets and Hypermarkets
10.1.1 Overview
10.1.2 Supermarkets and Hypermarkets Market Revenue, and Forecast to 2030 (US$ Million)
10.2 Specialty Stores
10.2.1 Overview
10.2.2 Specialty Stores Market Revenue, and Forecast to 2030 (US$ Million)
10.3 Online Retail
10.3.1 Overview
10.3.2 Online Retail Market Revenue, and Forecast to 2030 (US$ Million)
10.4 Others
10.4.1 Overview
10.4.2 Others Market Revenue, and Forecast to 2030 (US$ Million)
11. Middle East & Africa False Hair Products Market – Country Analysis
11.1 Overview
11.1.1 Middle East & Africa False Hair Products Market Revenue and Forecasts and Analysis – By Countries
11.1.1.1 Middle East & Africa False Hair Products Market Breakdown by Country
11.1.1.2 South Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts to 2030 (US$ Million)
11.1.1.2.1 South Africa: Middle East & Africa False Hair Products Market Breakdown by Product Type
11.1.1.2.2 South Africa: Middle East & Africa False Hair Products Market Breakdown by Material
11.1.1.2.3 South Africa: Middle East & Africa False Hair Products Market Breakdown by End User
11.1.1.2.4 South Africa: Middle East & Africa False Hair Products Market Breakdown by Distribution Channel
11.1.1.3 UAE: Middle East & Africa False Hair Products Market Revenue and Forecasts to 2030 (US$ Million)
11.1.1.3.1 UAE: Middle East & Africa False Hair Products Market Breakdown by Product Type
11.1.1.3.2 UAE: Middle East & Africa False Hair Products Market Breakdown by Material
11.1.1.3.3 UAE: Middle East & Africa False Hair Products Market Breakdown by End User
11.1.1.3.4 UAE: Middle East & Africa False Hair Products Market Breakdown by Distribution Channel
11.1.1.4 Saudi Arabia: Middle East & Africa False Hair Products Market Revenue and Forecasts to 2030 (US$ Million)
11.1.1.4.1 Saudi Arabia: Middle East & Africa False Hair Products Market Breakdown by Product Type
11.1.1.4.2 Saudi Arabia: Middle East & Africa False Hair Products Market Breakdown by Material
11.1.1.4.3 Saudi Arabia: Middle East & Africa False Hair Products Market Breakdown by End User
11.1.1.4.4 Saudi Arabia: Middle East & Africa False Hair Products Market Breakdown by Distribution Channel
11.1.1.5 Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts to 2030 (US$ Million)
11.1.1.5.1 Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Breakdown by Product Type
11.1.1.5.2 Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Breakdown by Material
11.1.1.5.3 Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Breakdown by End User
11.1.1.5.4 Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Breakdown by Distribution Channel
12. Industry Landscape
12.1 Overview
12.2 New Product Development
13. Competitive Landscape
13.1 Heat Map Analysis- By Key Players
13.2 Company Positioning & Concentration
14. Company Profiles
14.1 Evergreen Products Group Ltd
14.1.1 Key Facts
14.1.2 Business Description
14.1.3 Products and Services
14.1.4 Financial Overview
14.1.5 SWOT Analysis
14.1.6 Key Developments
14.2 HairUWear Inc
14.2.1 Key Facts
14.2.2 Business Description
14.2.3 Products and Services
14.2.4 Financial Overview
14.2.5 SWOT Analysis
14.2.6 Key Developments
14.3 Balmain Hair Group BV
14.3.1 Key Facts
14.3.2 Business Description
14.3.3 Products and Services
14.3.4 Financial Overview
14.3.5 SWOT Analysis
14.3.6 Key Developments
14.4 Klix Hair Inc
14.4.1 Key Facts
14.4.2 Business Description
14.4.3 Products and Services
14.4.4 Financial Overview
14.4.5 SWOT Analysis
14.4.6 Key Developments
14.5 Easihair Pro
14.5.1 Key Facts
14.5.2 Business Description
14.5.3 Products and Services
14.5.4 Financial Overview
14.5.5 SWOT Analysis
14.5.6 Key Developments
15. Appendix
LIST OF TABLES
Table 1. Middle East & Africa False Hair Products Market Segmentation
Table 2. Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million)
Table 3. Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – Product Type
Table 4. Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – Material
Table 5. Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – End User
Table 6. Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – Distribution Channel
Table 7. South Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 8. South Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Material
Table 9. South Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By End User
Table 10. South Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Distribution Channel
Table 11. UAE: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 12. UAE: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Material
Table 13. UAE: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By End User
Table 14. UAE: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Distribution Channel
Table 15. Saudi Arabia: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 16. Saudi Arabia: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Material
Table 17. Saudi Arabia: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By End User
Table 18. Saudi Arabia: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Distribution Channel
Table 19. Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 20. Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Material
Table 21. Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By End User
Table 22. Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million) – By Distribution Channel
LIST OF FIGURES
Figure 1. Middle East & Africa False Hair Products Market Segmentation, By Country
Figure 2. Porter’s Five Forces Analysis
Figure 3. Ecosystem: Middle East & Africa False Hair Products Market
Figure 4. Middle East & Africa False Hair Products Market – Key Industry Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. Middle East & Africa False Hair Products Market Revenue (US$ Million), 2020 – 2030
Figure 7. Middle East & Africa False Hair Products Market Share (%) – Product Type, 2022 and 2030
Figure 8. Hair Extension Market Revenue and Forecasts To 2030 (US$ Million)
Figure 9. Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
Figure 10. Hair Pieces Market Revenue and Forecasts To 2030 (US$ Million)
Figure 11. Middle East & Africa False Hair Products Market Share (%) – Material, 2022 and 2030
Figure 12. Human Hair Market Revenue and Forecasts To 2030 (US$ Million)
Figure 13. Synthetic Hair Market Revenue and Forecasts To 2030 (US$ Million)
Figure 14. Middle East & Africa False Hair Products Market Share (%) –End User, 2022 and 2030
Figure 15. Men Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16. Women Market Revenue and Forecasts To 2030 (US$ Million)
Figure 17. Kids Market Revenue and Forecasts To 2030 (US$ Million)
Figure 18. Middle East & Africa False Hair Products Market Share (%) –Distribution Channel, 2022 and 2030
Figure 19. Supermarkets and Hypermarkets Market Revenue and Forecasts To 2030 (US$ Million)
Figure 20. Specialty Stores Market Revenue and Forecasts To 2030 (US$ Million)
Figure 21. Online Retail Market Revenue and Forecasts To 2030 (US$ Million)
Figure 22. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 23. Middle East & Africa False Hair Products Market, by Key Country- Revenue (2022) (US$ Million)
Figure 24. Middle East & Africa False Hair Products Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 25. South Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 26. UAE: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 27. Saudi Arabia: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 28. Rest of Middle East & Africa: Middle East & Africa False Hair Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 29. Heat Map Analysis- By Key Players
Figure 30. Company Positioning & Concentration
The List of Companies – Middle East & Africa False Hair Products Market
o Balmain Hair Group BV
o Easihair Pro
o Evergreen Products Group Ltd
o HairUWear Inc
o Klix Hair Inc
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