Cross-Tab Marketing Services Pvt. Ltd.
Cross-Tab – based in Bangalore, India – is a leading marketing services and a market research outsourcing company. It offers full range of market research operations, marketing services, and data analytics solutions to clients combined with strong technology and process orientation. Cross-Tab has been recognized as an industry leader by respect.
- Quantitative primary research.
- Qualitative primary research.
- Secondary research.
- Quant: fieldwork with (if relevant) data entry.
- Qual: moderating.
Including all preceding tasks leading up to this service level.
Description
We have an operating history of 15 years with an established track record of managing large scale and complex engagements and creating client delight. We leverage our access to best in class resources and technology to go beyond being a traditional service provider to a value added partner offering innovative and transformational solutions.
In India, Cross-Tab has offices in Mumbai and Bangalore.
Quantitative Research
- Methodology development.
- Questionnaire designing.
- Sample plan development.
- Summary reporting.
- Full reporting.
- Presenting results.
- Fieldwork with or without data entry.
- Translation of field dox/OE responses.
- Questionnaire/DE programming on – or offline.
- Coding of responses to open ended questions.
- Online reporting.
- Raw data file preparation.
- Data tabulations.
- Advanced statistical analyses.
- Paper aided personal interviewing (PAPI).
- Computer aided personal interviewing (CAPI).
- Central location test using PAPI or CAPI.
- Computer aided web interviewing (CAWI).
- Computer aided telephone interviewing (CATI).
- Mystery shopping – physical visits.
- Mystery shopping – telephone calling.
- Mystery shopping – emailing.
- Mystery shopping – website visits.
- Multi session surveys (e.g. diaries, HUTs).
- Retail observations.
Qualitative Research
- Methodology development.
- Guide and screener development.
- Summary reporting.
- Full reporting.
- Presenting results.
- Recruitment with incentives.
- Moderating.
- Translation of guide and screener.
- Venue, hospitality and equipment.*
- Simultaneous translation to English.
- English transcripts.
* Outsourced.
- Venue based focus group discussions.
- Online focus group discussions.
- Venue based indepth interviews.
- Work place indepth interviews.
- Home based indepth interviews.
- Online indepth interviews.
- Telephone indepth interviews.
- Online bulletin boards.
- Home based observations (e.g. ethnographic studies).
- Retail based based observations (e.g. shopping accompaniment).
- Consumers.
- Retailers.
- B2B services.
- Distributors, wholesalers and importers.
- Finished product manufacturers.
- Semi-finished product (component) manufacturers.
- Raw material producers.
- Industry experts, professionals, specialists, industry observers.
- Government officials.
- Online.
- Offline.
- India.
- United Kingdom.
- United States.
- None.
Summary Info
| Member type: | |
|---|---|
| Geographical coverage: | |
| Countries: | |
| Resident operations: | |
| Service types: | |
| Year founded: | |
| Joined WRA in: | |
| Full time staff in listed country: | |
| In-house resident facilities (this listing): |
You must be logged in to post a review.
Reviews
There are no reviews yet.