C&C Market Research

C&C Market Research is an industry leading market research field service firm based in Fort Smith, AR. C&C owns and operates 37 research facilities in major markets all over the U.S.A..

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Standalone piecemeal support research services.
Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: recruitment.

Including any preceding tasks leading up to this service level.

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Item ID: USA18WRA Category: Tags: ,


Focus & Mall researcch Facilities

When it comes to qualitative research, C&C really likes to focus on you and your needs. Our luxury Focus and Mall Facilities are equipped with client viewing, kitchen use, comfortable surroundings, and a staff ready to make your project a great experience. You will find a list of locations below.

Quantitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Questionnaire designing.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field dox/OE responses.*
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.*

* Outsourced.

Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Mystery shopping – physical visits.
  • Mystery shopping – telephone calling.
  • Multi session surveys (e.g. diaries, HUTs).
  • Retail audits.
  • Retail observations.
  • Shop tests.
  • Retail census.
Qualitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Guide and screener development.

Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of guide and screener.*
  • Venue, hospitality and equipment.
  • Simultaneous translation to English.*
  • English transcripts.

* Outsourced.

Data Collection Methods

  • Venue based focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Home based observations (e.g. ethnographic studies).
  • Retail based observations (e.g. shopping accompaniment).

  • Consumers.
  • Retailers.
  • Finished product manufacturers.
  • Semi-finished product (component) manufacturers.
  • Industry experts, professionals, specialists, industry observers.
Research Products/Specialisations

  • Off the shelf survey templates.
  • Proprietary software applications.
  • Proprietary research hardware tools.
Direct Field Resources

  • United States.
Standalone Piecemeal Research Services


  • Venue with hospitality and equipment.
  • Web streaming.

Excluded Industry Sectors

  • Construction/real estate.
  • Capital equipment.
  • Information technology and communication (ITC).
  • Non-profit sector (clubs, charity, social development etc.).
  • Petrol, oil, gas, petrochemicals.
  • Industrial raw materials (other than oil, gas and petrochemicals).
Venue Locations

  • Milford Connecticut Post Mall.
  • New York Palisades Center.
  • New York Broadway Mall.
  • New York Parkchester.
  • Philadelphia Franklin Mills Mall.
  • Pittsburgh Metro Ohio Valley Mall.


  • Atlanta Perimeter Mall.
  • Charlotte Northlake Mall.
  • Miami/Fort Lauderdale Westfield Broward Mall.
  • Orlando Lakeshore Mall.
  • Tallahassee Governors Square Mall.
  • Tampa Westfield Countryside Mall.
  • Washington DC Spotsylvania Towne Centre.

  • Chicago Southlake Mall.
  • Chicago North Riverside Park Mall.
  • Chicago Yorktown Center.
  • Cleveland Great Northern Mall.
  • Detroit Laurel Park Place.
  • Kansas City Independence Center Mall.
  • St. Louis St. Louis Galleria.


  • Corporate CLT / Focus.
  • Dallas The Parks at Arlington
  • Dallas Fort Worth Hulen Mall.
  • Ft Smith Central Mall.
  • Houston Deerbrook Mall.
  • NW Arkansas Northwest Arkansas Mall.
  • San Antonio Southpark Mall.
  • Tulsa Woodland Hills Mall.

  • Denver Colorado Mills.
  • Denver Town Center at Aurora.
  • Las Vegas Galleria Mall.
  • Los Angeles Antelope Valley Mall.
  • Los Angeles Lakewood Center.
  • Los Angeles Northridge Fashion Center.
  • Phoenix Arizona Mills Mall.
  • Phoenix Desert Sky Mall.
  • San Diego The Shoppes at Carlsbad.
  • San Francisco Eastridge Center.

Summary Info

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Year founded:

Joined WRA in:

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