Blue Orange

Majid Dasurkar possesses a wide-ranging 30-year (15 years in India and 15 years in the MENA region) of market research experience, primarily in field operations and project management. Having shouldered responsibilities from ground level to business management and client service, he brings a wealth of experience, which reinforces his skills to impact and connect with the field staff. Majid holds a Bachelor of Science degree, following which he went on to pursue his MBA in marketing.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
  • Secondary research.
  • Supporting research services.
Minimum Service for Primary Research

  • Quant: fieldwork.
  • Qual: recruitment.

Including any preceding tasks leading up to this service level.

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SKU: IND25WRA Category: Tags: ,

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Description

Profile Summary

NOT JUST ANOTHER AGENCY. Quality is redefined; your fieldwork partner. Blue Orange is founded on more than 50 years of experience in India, the Middle East, the Indian Sub-Continent and Southeast Asia. Blue Orange can support all types of ad-hoc, online, and panel projects; qualitative, quantitative, mystery shopping, and promotions across the Indian Subcontinent and the Middle East.

We don’t take an advance. We have a back-to-back payment system. Get access to services at a very low cost.

  • QUICK SURVEY: having regular field interviewers across various cities of the Indian Sub-Continent and Middle East countries, we can carry out a Quick Survey (of max 10 questions and max n=100 per center) across these cities instantly. Fieldwork will be done simultaneously across all centers in 5 days. The results will be presented within 5 working days. Approximate cost at less than $5 per survey.
  • OMNIBUS SURVEYS and PROMOTIONS: we are running a continuous LISTING CENSUS across the UAE, KSA, and India, and will be followed in other Middle East countries. We are approaching each outlet on the main roads and inner streets of every town. We have more than 20 field personnel working in each country daily.
  • If your requirement is short and can be known through this target audience, or you have material for in-shop promotion, then we will link your requirement with this OMNIBUS STUDY at a very reasonable rate. The result will be presented instantly within 48 hrs. Approximate cost at less than $5 per survey/promotion.

Quantitative Research

In-house Consulting Capabilities

  • Survey (methodology) designing.
  • Sample plan development.
  • Summary reporting.
Operational Capabilities

  • Fieldwork.
  • Translation of field documents/responses to open ended questions.
  • Questionnaire/DE programming on – or offline*.
  • Coding of responses to open ended questions.
  • Online auto reporting.
  • Raw data file preparation*.
  • Data tabulations.
  • Advanced statistical analyses*.

* Outsourced.

Data Collection Methods

  • Onsite intercepts with CAPI.
  • Screened in-person interviews with CAPI.
  • Online (CAWI).
  • Telephone interviews using CATI or WATI.
  • Central location tests using CAPI.
  • Multi-session surveys (e.g. diaries, HUTs).
  • Mystery shopping.
  • Retail observations (e.g. distribution, merchandising, price checks).
  • Business census surveys.

Qualitative Research

In-house Consulting Capabilities

  • Summary reporting.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of research material.
  • Venue, hospitality and equipment.
  • Web streaming of IDIs/FGDs.
  • Simultaneous translation.
  • English transcripts.

Data Collection Methods

  • In-venue focus group discussions.
  • Online focus group discussions.
  • F2F IDIs at the respondent’s place (work/home).
  • In-venue in-depth interviews (e.g. central location).
  • Online in-depth interview.
  • Telephone in-depth interview.
  • Customer observing/interviewing (e.g. shop visits).
  • Personal observing/interviewing (e.g. ethnographic studies).

Respondents

  • Consumers.
  • Retailers.
  • B2B services.
  • Wholesalers/Distributors/Importers/Exporters.
  • Finished product manufacturers.
  • Government officials.

Secondary Research Capabilities

  • Online.
  • Offline.

Standalone Research Support Services

  • Translations.
  • Transcripts.
  • Sample sourcing.
  • Incentives processing/management.
  • Research venue(s).
  • CATI stations.
  • Sniff/taste booths.

Region(s) of Operation

  • Africa.
  • Middle East.
  • South Asia.

Industry Exclusions

  • None.

Industry Specialisations

  • Promotions.
  • Direct marketing.

Survey Products

  • Omnibus.

Omnibus Respondents

  • General public.
  • Patients.
  • Retailers.

Omnibus Regions

  • Middle East.
  • South Asia.

Summary Info

Team type:

Service range:

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Subscription country:

India

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Omnibus:

Afghanistan, India, Oman, Pakistan, Saudi Arabia, United Arab Emirates

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