Gazelle Global Research Services LLC

Since 1993, Gazelle Global – based in New York – has been helping the research community connect with people all over the world. We assist our clients in gaining insights into individuals and markets.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
Minimum Service for Primary Research

  • Quant: fieldwork with (if relevant) data entry.
  • Qual: moderating.

Including any preceding tasks leading up to this service level.

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Item ID: USA08WRA Category: Tags: ,

Description

We are an established leader and innovator in managing the logistics of research on a global scale. That means we are able to understand and consult with you on the requirements for sampling, fielding, and managing the data associated with a broad range of study requirements. This includes online, and all other methods, required to reach your target respondents – anywhere.

The people at Gazelle are business leaders, innovators, research veterans, problem solvers, listeners, and advisers. We are passionate about what we do; and we have built a team of people that bring a human approach to collaborating with you and addressing the challenges of today’s marketer.

While experience in building panels and fulfilling sample requirements are an important concern for today’s research buyer, it is of paramount importance your partner has a broad understanding of global markets at the local level… what works… and why.

Quantitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Questionnaire designing.
  • Sample plan development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Fieldwork with or without data entry.
  • Translation of field dox/OE responses.
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.
Data Collection Methods

  • Paper aided personal interviewing (PAPI).
  • Computer aided personal interviewing (CAPI).
  • Central location test using PAPI or CAPI.
  • Computer aided web interviewing (CAWI).
  • Computer aided telephone interviewing (CATI).
  • Mystery shopping – physical visits.
  • Mystery shopping – telephone calling.
  • Mystery shopping – emailing.
  • Mystery shopping – website visits.
  • Multi session surveys (e.g. diaries, HUTs).
  • Retail observations.

Qualitative Research

In-house Consulting Capabilities

  • Methodology development.
  • Guide and screener development.
  • Summary reporting.
  • Full reporting.
  • Presenting results.
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of guide and screener.
  • Venue, hospitality and equipment.*
  • Simultaneous translation to English.
  • English transcripts.

* Outsourced.

Data Collection Methods

  • Venue based focus group discussions.
  • Online focus group discussions.
  • Venue based indepth interviews.
  • Work place indepth interviews.
  • Home based indepth interviews.
  • Online indepth interviews.
  • Telephone indepth interviews.
  • Online bulletin boards.
  • Home based observations (e.g. ethnographic studies).
  • Retail based based observations (e.g. shopping accompaniment).
Respondents

  • Consumers.
  • Retailers.
  • B2B services.
  • Distributors, wholesalers and importers.
  • Finished product manufacturers.
  • Semi-finished product (component) manufacturers.
  • Raw material producers.
  • Industry experts, professionals, specialists, industry observers.
  • Government officials.
Direct Field Resources

  • United States.
Excluded Industry Sectors

  • None.

Summary Info

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