O+K Research

O+K Research

O+K Research

With more than 25 years on the market we deeply understand our clients and their consumers. We use of variety of research tools to observe, feel and understand people; to analyze and interpret data; to explain, visualize and present results.

Service Range

  • Quantitative primary research.
  • Qualitative primary research.
Minimum Service for Primary Research

  • Quant: fieldwork.
  • Qual: moderating.

Including any preceding tasks leading up to this service level.

Send Enquiry
SKU: RUS08WRA Category: Tags: ,

somdn_product_page

Description

Profile Summary

Quantitative Research

In-house Consulting Capabilities

  • Survey (methodology) designing.
  • Questionnaire designing.
  • Sample plan development.
  • Summary reporting.
  • Full reporting.
  • Presentations (incl. online).
Operational Capabilities

  • Fieldwork.
  • Translation of field documents/responses to open ended questions.
  • Questionnaire/DE programming on – or offline.
  • Coding of responses to open ended questions.
  • Online auto reporting.
  • Raw data file preparation.
  • Data tabulations.
  • Advanced statistical analyses.

Data Collection Methods

  • Onsite intercepts with CAPI.
  • Screened in-person interviews with CAPI.
  • Online (CAWI).
  • Telephone interviews using CATI or WATI.
  • Central location tests using CAPI.
  • Multi-session surveys (e.g. diaries, HUTs).
  • Mystery shopping.
  • Retail observations (e.g. distribution, merchandising, price checks).

Qualitative Research

In-house Consulting Capabilities

  • Survey (methodology) designing.
  • Guide and screener development.
  • Summary reporting.
  • Full reporting.
  • Presentations (incl.online).
Operational Capabilities

  • Recruitment with incentives.
  • Moderating.
  • Translation of research material.
  • Venue, hospitality and equipment.
  • Web streaming of IDIs/FGDs.
  • Simultaneous translation.
  • English transcripts.

Data Collection Methods

  • In-venue focus group discussions.
  • Online focus group discussions.
  • F2F IDIs at the respondent’s place (work/home).
  • In-venue in-depth interviews (e.g. central location).
  • Online in-depth interview.
  • Telephone in-depth interview.
  • Customer observing/interviewing (e.g. shop visits).
  • Personal observing/interviewing (e.g. ethnographic studies).
  • Online bulletin board.

Respondents

  • Consumers.
  • Retailers.
  • B2B services.
  • Wholesalers/Distributors/Importers/Exporters.
  • Finished product manufacturers.
  • Semi-finished product (component) manufacturers.
  • Raw material producers.
  • Industry experts, specialists, industry observers.

Region(s) of Operation

  • Central Asia.

Industry Exclusions

  • Public opinion surveys.
  • Studies with government officials.

Industry Specialisations

  • None.

Survey Products

  • None.
 

Summary Info

Team type:

Service range:

,

Subscription country:

Russia
Resident facilities:

Year founded:

Full time staff:

Regional Reach:

Resident operations:

Field Capabilities:

, , , , , , , ,

Reviews

There are no reviews yet.

Be the first to review “O+K Research”