Ardent Knowledge
Ardent Knowledge & Research Services Pvt. Ltd (Ardent Knowledge) – based in Jabalpur – is India’s boutique market research and management consulting firm, founded in year 2009 by a pool of eminent scholars and mentors. Founded with just 5+ employees in a rented set-up, it has now grown to be a firm with 35+ employees with its own state-of-the-art research facility in Jabalpur (MP) and various associates spread across India. It is one of the fastest growing KPOs in central India and a one-stop firm providing full range of knowledge services and research solutions to companies worldwide.
- Quantitative primary research.
- Qualitative primary research.
- Non research B2B services.
- Quant: fieldwork with (if relevant) data entry.
- Qual: moderating.
Including all preceding tasks leading up to this service level.
Description
Ardent Knowledge is globally distinguished for its 'lowest-cost-highest-quality' research methodology amongst its esteemed clients. Since inception, Ardent Knowledge and each of its members are governed by deep-rooted values that shape the culture of our company and guide our behavior and decisions for the betterment of both our company and our esteemed clients.
Quantitative Research
- Methodology development.
- Questionnaire designing.
- Sample plan development.
- Summary reporting.
- Full reporting.
- Presenting results.
- Fieldwork with or without data entry.
- Translation of field dox/OE responses.
- Questionnaire/DE programming on – or offline.
- Coding of responses to open ended questions.
- Online reporting.
- Raw data file preparation.
- Data tabulations.
- Advanced statistical analyses.
- Paper aided personal interviewing (PAPI).
- Computer aided personal interviewing (CAPI).
- Central location test using PAPI or CAPI.
- Computer aided web interviewing (CAWI).
- Computer aided telephone interviewing (CATI).
- Mystery shopping – physical visits.
- Mystery shopping – telephone calling.
- Mystery shopping – emailing.
- Mystery shopping – website visits.
- Multi session surveys (e.g. diaries, HUTs).
- Retail observations.
Qualitative Research
- Methodology development.
- Guide and screener development.
- Summary reporting.
- Full reporting.
- Presenting results.
- Recruitment with incentives.
- Moderating.
- Translation of guide and screener.
- Venue, hospitality and equipment.*
- Simultaneous translation to English.
- English transcripts.
* Outsourced.
- Venue based focus group discussions.
- Online focus group discussions.
- Venue based indepth interviews.
- Work place indepth interviews.
- Home based indepth interviews.
- Online indepth interviews.
- Telephone indepth interviews.
- Online bulletin boards.
- Home based observations (e.g. ethnographic studies).
- Retail based based observations (e.g. shopping accompaniment).
- Consumers.
- Retailers.
- B2B services.
- Distributors, wholesalers and importers.
- Finished product manufacturers.
- Semi-finished product (component) manufacturers.
- Raw material producers.
- Industry experts, professionals, specialists, industry observers.
- Government officials.
- Online.
- Offline.
- India.
- None.
- Call centre.
- Direct marketing.
Summary Info
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Service types: | Quantitative, Qualitative, Secondary research, Non research services |
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