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RFQ 2570-Residential Electrical Installers-B2B-QL-IDI-GR

Research Topic

This is qualitative survey about end-user distribution boards, residential electrical panels, units and enclosures in newly constructed or renovated homes, including single family homes (SFH) and multi-family homes (MFH).

Research Locations

  • Greece.
  • Spread between Athens (60%) and smaller town (40%).

Target Respondents

Organsations

  • 12 small to mid-size residential electrical installation businesses.

Respondents

  • Mix in experience of electricians from veteran to apprentice.
  • Mix of owners and installers (minimum of 4 each).
  • If possible, including female electricians on a best effort basis.
  • Must have experience across SFHs and MFHs.
  • Multi-brand users for electrical units.
  • Participants should be comfortable with anonymised note-taking/recording.

Research Methodology

  • On-premise IDIs (the installers' business premises).
  • Includes light contextual/observational elements and workshop walk-throughs: e.g., configurator tools, parts lists, photos of typical installations.
  • Moderation in Greek.
  • LoI: 90 minutes.
  • Options for audio-recording only versus video.
  • Option for web-streaming through web-meeting app.
  • Option for simultaneous translation GR->EN.
  • English transcripts optional.
  • Recruitment through free-find.

Quality Assurance

Ensuring participants are who they claim to be.

Deliverables

  • Recruitment profiles.
  • Audio or AV recordings depending on the selected option.
  • On-premise pictures.
  • English transcript are optional.

Tasks

Survey Partner

  • Attending 60 minutes' online briefing.
  • Translation of recruitment screener and discussion guide EN->GR (assume 4,000 words).
  • Recruitment.
  • Incentives and their management.
  • Moderating, including some picture-taking.
  • Audio or AV recording of IDIs.
  • Option for web-streaming of IDIs through web-meeting app on smartphone or tablet (e.g. Teams, Google Meet).
  • Option for English transcripts.

WRA/Client

  • English recruitment screener and discussion guide.
  • Programming and hosting online screener.
  • 60 minutes briefing.

Project Timeline

End of February 2026.

Client Type

Market research agency..

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